Category: Southeast Asia
Both executives will report to MAG’s President and Group CEO-designate, Captain Nasaruddin A. Bakar.
For global campaigns involving Malaysian influencers, this underscores the need to incorporate tax compliance into planning and compensation — even where payment originates outside the country.
Singapore— Salesforce has expanded its startup program to Malaysia and the Philippines, extending the initiative to two additional Southeast Asian markets as part of its regional growth strategy. The programme aims to provide startups in both countries with access to Salesforce’s ecosystem, including...
Spritzer said the initiative aligns with growing consumer awareness around sugar intake and overall well-being, positioning its natural mineral water and zero-sugar sparkling offerings as suitable options for festive gatherings.
Makati, Philippines — InLife Benefits Insurance Company, Inc. has formally unveiled a new brand identity following InLife’s full acquisition of Generali Philippines in May 2025. The rebrand marks a new phase for the company, which has close to three decades of experience in providing employee benefits,...
Singapore – Singtel Group and National Gallery Singapore have renewed their partnership for another 10 years, reaffirming a shared commitment to enriching Singapore’s arts and cultural landscape. A founding partner since the gallery opened in 2015, Singtel has played a key role in establishing...
Manila, Philippines — Jollibee has launched a new marketing campaign titled “Jollibee Chickenjoy: Masterfully Made Sarap” (Jollibee Chickenjoy: Masterfully Made Delicious), placing focus on the preparation process behind its signature fried chicken and the steps involved in delivering its familiar taste...
Singapore – TBWA\Group Singapore has appointed Mandy Wong as chief executive officer, elevating her from her role as president as she takes on the mandate to lead the agency’s next phase of growth. Wong’s promotion recognises her long-standing contribution to the agency and her leadership in driving...
Indonesia – Cheil Indonesia has named Nayeon Chae as its new digital service lead, bringing her global digital expertise to strengthen Samsung’s B2B and D2C digital operations in Indonesia while driving the agency’s next phase of integrated digital innovation. Nayeon’s digital leadership experience spans...
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) struck partnerships with media platforms Tencent, WeTV, and Sichuan TV to encourage Chinese travellers to visit and explore different leisure destinations in Thailand. According to an announcement posted on the Thai government’s public relations...
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