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Category: Southeast Asia

Mihir Dhairyawan monks appointment
Monks names Mihir Dhairyawan executive creative director for SEA
Posted on January 26, 2026
by Aliza Carmona
Singapore – Monks, the digital-first, data-driven agency brand of S4Capital plc, has appointed Mihir Dhairyawan as its executive creative director for Southeast Asia, effective immediately. In his new role, Dhairyawan will lead the creative vision for Monks in the region, working closely with Munas Van...
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U mobile Naga DDB Tribal partnership AOR
Naga DDB Tribal named creative agency for U Mobile’s brand and marketing services in Malaysia
Posted on January 26, 2026
by Aliza Carmona
Kuala Lumpur, Malaysia – U Mobile, one of Malaysia’s mobile telco providers, has named Naga DDB Tribal as its creative agency of record, entrusting the agency with brand strategy, marketing communications, and ongoing creative development. The appointment, which follows a rigorous multi-agency pitch,...
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PH lifts ban on xAI's Grok 2026
Philippines lifts ban on xAI’s Grok after corrective actions
Posted on January 26, 2026
by Lyene Marie Darang
Manila, Philippines — The Philippines’ Department of Information and Communications Technology (DICT) has lifted the ban on xAI’s artificial intelligence chatbot, Grok, following the company’s implementation of corrective measures. The ban, initially imposed on January 16, 2026, was lifted on 21 January....
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The Shout Group adds Malaysia Airlines, Hyundai and FMCG brands to client roster
The Shout Group adds Malaysia Airlines, Hyundai and FMCG brands to client roster
Posted on January 26, 2026
by Teddy Cambosa
The additions come alongside an existing client base that includes RHB Bank, Darlie, Guardian, PepsiCo, MR D.I.Y, EcoWorld, Biore, SunLife, McCain, Haleon, Domino’s and Pokka.
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Magnum 4D marks Chinese New Year with film on blessings and community
Magnum 4D marks Chinese New Year with film on blessings and community
Posted on January 23, 2026
by Teddy Cambosa
Through this lens, the film examines why the custom continues to hold meaning across generations.
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Singapore unveils world-first framework to govern agentic AI deployment
Singapore unveils world-first framework to govern agentic AI deployment
Posted on January 23, 2026
by Sharona Nicole Semilla
Singapore – Singapore has launched the world’s first comprehensive governance framework for the responsible deployment of agentic AI, marking a major step in shaping how autonomous AI systems are developed and used globally.  The new Model AI Governance Framework for Agentic AI was announced by...
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Chris Pesigan, Coca-Cola, 2026
Coca-Cola Europacific Aboitiz Philippines appoints Chris Pesigan as president and CEO
Posted on January 23, 2026
by Lyene Marie Darang
Manila, Philippines — Coca-Cola Europacific Aboitiz Philippines (CCEAP), the bottling partner and official distributor of Coca-Cola products in the Philippines, has appointed Ramon Christian “Chris” Pesigan as its new president and chief executive officer, effective January 2026. Pesigan succeeds Gareth...
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We are social collage
Social media is key to brand-building for 95% of global marketers: report
Posted on January 23, 2026
by Melissa Reyes
Singapore – Around 95% of global marketers view social media as an important channel for building brands, data from a new report from We Are Social shows. The report notes that social media has evolved from a supporting marketing platform into a primary channel for reaching target audiences. Survey respondents...
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Archetype Malaysia wins Tiger Beer PR mandate, extends partnership with HEINEKEN Malaysia
Archetype Malaysia wins Tiger Beer PR mandate, extends partnership with HEINEKEN Malaysia
Posted on January 23, 2026
by Teddy Cambosa
The expanded mandate follows a competitive pitch win for Tiger Beer and reflects HEINEKEN Malaysia’s ongoing confidence in Archetype’s communications approach, which focuses on earned media and integrated storytelling.
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TH TAT Healing Luxury
TAT rolls out influencer-led campaign to lead Thailand’s positioning as a ‘recovery destination’
Posted on January 23, 2026
by Melissa Reyes
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) is set to roll out the Thailand Co-Creator programme in February, as part of its broader Trusted Thailand campaign. The programme will feature more than 20 celebrities and influencers from 10 international markets, who will showcase travel destinations...
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