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Category: Southeast Asia

iPrice-Price-Checker-Feature-Service
This new price checker allows users to check the best deals for 11.11 sales festival
Posted on November 8, 2021
by Teddy Cambosa
The iPrice Price Checker allows online users to keep track of potential online deals from their favorite items across popular e-commerce sites
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Two-thirds of SG marketers expect about 25% drop in revenues over loss of third-party cookies
Two-thirds of SG marketers expect about 25% drop in revenues over loss of third-party cookies
Posted on November 8, 2021
by MARKETECH APAC
The study also found that almost 60% of publishers anticipate a reduction in the workforce brought by revenue loss. 
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Aimazing-HyperQB-Mall-Intelligence-Super-App
Aimazing, HyperQB partner for super-app launch providing mall intelligence
Posted on November 5, 2021
by Teddy Cambosa
The partnership between Aimazing anmd HyperQB is allowing malls to tap into consumer intelligence to boost customer engagement and loyalty.
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Kellogg's LionLion
Kellogg’s names Lion & Lion Malaysia as new regional social media partner
Posted on November 5, 2021
by Jean Cabico
The new partnership will see Lion & Lion driving the social media presence of Kellogg’s across the SEA region.
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Vivek-Kumar-WWF-SG-Chief-Marketing-Communications-Director
Ex-NTUC FairPrice Vivek Kumar moves to WWF-SG as chief marketing and communications director
Posted on November 4, 2021
by Teddy Cambosa
Vivek Kumar brings in over 20 years of marketing and communications experience to WWF SG, having experience recently from NTUC Fairprice.
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Anand Roy Kumu
Former Disney exec Anand Roy joins kumu as SVP of strategy, international
Posted on November 4, 2021
by Jean Cabico
Anand Roy brings with him more than 17 years of experience from Disney, working mainly with international markets.
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Petronas Akka
Petronas’ film for Deepavali celebrates ‘triumph of light over darkness’
Posted on November 3, 2021
by Jean Cabico
The new animated web film by Petronas aims to portray the message of ‘love’ and finding ‘positivity’ during the pandemic.
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E-Commerce-Spending-SEA-2C2P-IDC-Forecast
SEA e-commerce spending forecasted to reach US$179.8b by 2025
Posted on November 3, 2021
by Teddy Cambosa
Part of the forecast 2C2P and IDC made in the report concerns the rise of buy now, pay later platforms across SEA markets.
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11.11-Sale-Criteo-Southeast-Asia-Study
10.10, 11.11, 12.12: Which among sales events is the most popular in SEA?
Posted on November 3, 2021
by Teddy Cambosa
Data from Criteo unveils the top sales festivals in the region, in terms of retail sale and online traffic.
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RHB-x-FCB-MY-The-Inner-Light
RHB Bank celebrates Deepavali with coming-of-age film about inner beauty
Posted on November 3, 2021
by Jean Cabico
The campaign features the story of Nisha Thayananthan’s journey in discovering her ‘inner beauty’ amid the nation’s battle in the pandemic.
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