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Category: Southeast Asia

Agency Leadership Decoded: VML Malaysia’s Kenni Loh on championing people-first culture for natural impact
Agency Leadership Decoded: VML Malaysia’s Kenni Loh on championing people-first culture for natural impact
Posted on August 8, 2025
by Aliza Carmona
Kenni Loh, chief executive officer at VML Malaysia, is spotlighting its people as the creative agency’s greatest force in MARKETECH APAC’s latest Agency Leadership Decoded article.
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Singlife Philippines unveils brand refresh for 5th anniversary celebration
Singlife Philippines unveils brand refresh for 5th anniversary celebration
Posted on August 8, 2025
by Aliza Carmona
Digital life insurer Singlife Philippines has refreshed its brand identity as it celebrates its fifth anniversary.
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PropertyGuru MY, IamNEETA spotlight home and belonging in ‘Kamar Irama’ series
PropertyGuru MY, IamNEETA spotlight home and belonging in ‘Kamar Irama’ series
Posted on August 8, 2025
by Teddy Cambosa
The debut episode, which recently premiered on Kamar Irama’s YouTube channel, features an intimate acoustic performance by IamNEETA at Shah Alam Extreme Park—just steps away from the now-defunct Senyap Cafe, where the band played its first-ever gig in 2012.
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Nando’s MY serve up a saucy spin on wellness with new ‘Bowl Therapy’ campaign
Nando’s MY serve up a saucy spin on wellness with new ‘Bowl Therapy’ campaign
Posted on August 7, 2025
by Teddy Cambosa
Targeting young consumers in Malaysia and Singapore, the campaign champions hearty food as a simple comfort in a world obsessed with cold plunges and crystal healing.
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paradise indonesia club med partnership
Paradise Indonesia, Club Med ink deal to build premium resorts and boost tourism
Posted on August 7, 2025
by Aliza Carmona
Indonesia – PT Indonesian Paradise Property Tbk. (Paradise Indonesia) and Vacances (s) Pte. Ltd (Club Med) have signed a new memorandum of understanding (MoU) to jointly develop upscale all-inclusive resorts across Indonesia, aiming to boost the country’s tourism sector. The signing ceremony was held...
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Tilt appointed to lead WELLAGE's Singapore launch campaign
Tilt appointed to lead WELLAGE's Singapore launch campaign
Posted on August 7, 2025
by Teddy Cambosa
The appointment covers content creation, social media, and influencer marketing, with Tilt tasked to deliver a full-funnel digital strategy that builds pre-launch awareness and drives consumer engagement across online and retail touchpoints.
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ABC-MART to launch in PH through joint venture with SONAK Retail Group
ABC-MART to launch in PH through joint venture with SONAK Retail Group
Posted on August 7, 2025
by Teddy Cambosa
The upcoming BGC store will introduce two of ABC-MART’s retail formats to the local market: ABC-MART Standard and ABC-MART Grand Stage.
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Yeo’s champions ‘kampong’ spirit with activation in celebration of SG60
Yeo’s champions ‘kampong’ spirit with activation in celebration of SG60
Posted on August 6, 2025
by Aliza Carmona
Food and beverage company Yeo Hiap Seng (Yeo’s) is championing the ‘kampong’ spirit through a festive activation, celebrating SG60 with a sense of community.
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AGC PHC appoints ex-WPP Media’s Monica Ferrer to lead partnerships, commercial strategy
AGC PHC appoints ex-WPP Media’s Monica Ferrer to lead partnerships, commercial strategy
Posted on August 6, 2025
by Teddy Cambosa
In her new role, Ferrer will be responsible for driving long-term partnerships, spearheading commercial innovation, and enhancing the company's digital platforms to provide brand partners with more impactful, data-driven engagement solutions across the region.
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McCann Singapore pays tribute to Singapore with new song for SG60
McCann Singapore pays tribute to Singapore with new song for SG60
Posted on August 6, 2025
by Aliza Carmona
Creative solutions company McCann Singapore has launched a new song in honour of SG60, paying tribute to the country’s resilience.
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