Category: South Asia
Bengaluru, India — As part of Papa Johns India’s market entry preparation, the pizza company tapped Dentsu as its integrated agency partner for creative, media, and PR. Set to open in Bengaluru, Dentsu is set to lead the brand’s communications strategy through a multi-agency approach with Dentsu...
Mumbai, India — Intended to strengthen Havas India’s offerings to clients, Havas India introduced Gate One, a global business and digital transformation consultancy, to the Indian market. The expansion aims to provide clients with expertise in areas such as customer experience, marketing transformation,...
New Delhi, India — Creative agency, DDB Tribal, has named Anusheela Saha as its new creative head, the company announced today, September 2. Saha joins the agency from FCB India, where she previously served as its national creative director. With over two decades of experience, Saha has held key roles...
India — With India’s influencer marketing sector expected to be worth over ₹3,000 crore or over 500,000 USD this year, the Indian Influencer Governing Council (IIGC) has stated that it is taking a proactive approach to promote accountability within the creator economy by working directly with creators...
India — In a recent move, Truecaller Ads has appointed Athul Prabhu as its new product director, the company announced on Monday. In his new role, Prabhu will be responsible for setting the product strategy and vision for the company’s advertising business. Prabhu’s career includes developing ad-tech...
Mumbai, India — McCann India has partnered with L’Oréal Paris to launch a powerful new campaign under the global “Lessons of Worth” initiative, marking 50 years of the iconic tagline “Because You’re Worth It.” The India-specific campaign features long-time brand ambassador Aishwarya Rai Bachchan,...
Gurugram, India — Cheil X and JSW MG Motor India have launched the second phase of their ‘EV Sahi Hai’ public awareness campaign, designed to dispel common myths and doubts surrounding electric vehicles (EV). The new phase features actors Varun Sharma and Pulkit Samrat, and utilises...
India — The Advertising Standards Council of India (ASCI) has introduced a new clause to its Code for Self-Regulation in Advertising, which requires media companies to identify paid content on their social media handles. As part of the ‘Truthful and Honest Representation’ chapter, the new clause 1.8...
New Delhi, India — JBL India, in collaboration with creative agency RepIndia, has launched new “#SoundOfCelebrations” campaign, highlighting the role of music in various regional festivals across India, featuring a central anthem and a corresponding film. View this post on Instagram A post...
New Delhi, India — Following the passage of the Promotion and Regulation of Online Gaming Bill 2025 on August 21, the government of India imposes a complete ban on online money games, alongside the advertisements related to the sector. Passed by the parliament, any financial transactions related to these...
