NAIA draws flak over continued operation, sanitary lapses: How PH’s main airport can improve brand image under new management

Manila, Philippines – Ninoy Aquino International Airport (NAIA), the primary international airport of the Philippines, continues to draw flak after continued public outcry over the lack of sanitary and operational initiatives from the airport to maintain its image. Initial reports around early March have shown several incidents of pests roaming...

Deoleo hands digital creative mandate to Digitas India

India – Digitas India, the connected marketing agency within the Publicis Groupe, has announced it has won the digital creative mandate of multinational food company and global olive oil producer Deoleo India. Digitas India’s remit includes handling all digital creative and social media responsibilities for Deoleo’s marquee products, including its...

Madison World unveils bold new look as part of brand refresh

Mumbai, India – India-based homegrown and diversified communications group Madison World has announced its latest brand refresh ahead of its 36th anniversary celebration. Madison World’s new identity captures the company’s essence in a visual way, reflecting who they are and their future direction. The branding’s centrepiece is the new logo,...

Supermom announces winners of ‘Brand Awards 2024,’ recognising best brands and products for moms

Singapore – Supermom, an AI-driven data powerhouse that brings mission-centric brands into the hearts and wallets of discerning parents in Southeast Asia has announced the winners of Brand Awards for 2024. The awards which were opened for consumer voting on 14th February saw participation from over 11,000 parents and generated...

22feet Tribal Worldwide announces multiple appointments for its leadership sector

India – 22feet Tribal Worldwide appointed Axon Alex as head of strategy to lead the agency's strategic planning. In addition, Shikha Davessar has been promoted to EVP and head of client business. Both individuals will report directly to Vanaja Pillai, president of 22feet Tribal Worldwide. Alex, a MICA alumnus, began...

Golin Health appoints Ian Willoughby as director for Singapore

Singapore – Interpublic group agency Golin welcomes Ian Willoughby as director within the agency’s healthcare practice, Golin Health in Singapore.Located in Singapore, Willoughby will work across Golin branded agencies, and will be responsible for building the healthcare offering.With healthcare communications expertise over 25 years, Willoughby has worked within major pharmaceutical...

Publicis Groupe APAC strengthens its senior leadership team

Singapore – Publicis Groupe has announced new appointments to its senior leadership team in Asia-Pacific, namely Pauly Grant as chief talent officer, Martin Davie as head of performance, Jonathan Mackenzie as head of data solutions, and Joanna Ong as managing director of communications and PR. Pauly was most recently the...

Greenpark announces multiple appointments to its APAC leadership team

Singapore – Greenpark, a performance-driven content organisation, has announced important advancements for three women in its strategy, social media, and creative divisions. These advancements demonstrate Greenpark's dedication to developing a diverse and inclusive leadership team. Que Ramli has been named as Greenpark Asia's head of strategy, APAC, where she will...

Decathlon partners with Carousell to promote sustainable sport shopping with new second hand bicycle store

Singapore – Sporting goods retailer Decathlon Singapore has collaborated with multi-category classifieds and recommerce marketplace Carousell to strengthen its eco-conscious initiatives with the launch of ‘Decathlon Carousell Store’. The newly launched store offers customers a convenient and trustworthy platform to buy and sell quality-assured second hand bicycles that have been...

CCCS orders water filtration brand Purexygen to remove misleading claims, review marketing practices

Singapore – The Competition and Consumer Commission of Singapore (CCCS) has ordered water filtration brand Purexygen to remove its misleading claims and review its own marketing practices amidst public outcry on the brand’s claims that its water filters were tested by testing bodies in the sales kit, and were used...