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Category: APAC

DTC_CX_post pandemic
DTC and data-driven CX: Two key e-commerce marketing trends to thrive post-pandemic
Posted on April 9, 2021
by MARKETECH APAC
When adopting a direct-to-consumer strategy, leverage the opportunity to directly connect with consumers by delivering a data-driven, seamless customer experience.
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Burket_B2B
Reasons why manufacturers, distributors won't sell online
Posted on April 9, 2021
by MARKETECH APAC
Merchants playing in B2B commerce have aired some of their hesitancies in jumping into the online marketplace.
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Foodpanda-Vaccination-Campaign-Asia-Market
foodpanda launches vax awareness campaign across Asia
Posted on April 8, 2021
by Teddy Cambosa
The vaccination awareness by foodpanda will be a series of content that will be released by the platform, as well supporting local vax campaigns across Asia.
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Marketer's guide to dating apps
Marketer's guide to online dating apps
Posted on April 8, 2021
by MARKETECH APAC
Dating apps are brimming with growth opportunities as people crave connection at this time more than ever.
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limelight platform leon hudson
Limelight Platform names Leon Hudson as new managing director for APAC
Posted on April 8, 2021
by Kathleen Murata
Limelight Platform, the experiential marketing agency, welcomes Leon Hudson as the new managing director for the Asia Pacific region team.
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Foodpanda-Brand-Identity-Revamp-Asia
Foodpanda rolls out new brand identity across Asia
Posted on April 5, 2021
by Teddy Cambosa
The new brand identity of foodpanda will be applicable across Asia, from packaging, media materials to the user interface of the app.
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MARKETECH APAC Reports_March
MARKETECH APAC’s top 5 stories for March: Esports league in PH bags top spot
Posted on April 2, 2021
by MARKETECH APAC
The top stories this month come from the industries of esports, influencer marketing, and fintech and more. Take a look.
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magnolia-shenzhen-bangkok
CMS provider Magnolia opens Shenzhen, Bangkok offices
Posted on April 1, 2021
by MARKETECH APAC
Content management system solutions Magnolia expands its APAC presence.
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Magnolia DX Core_MARKETECH SPOTLIGHT
Spotlight: The rise of niche players in the Digital Experience Platform scene
Posted on March 31, 2021
by Teddy Cambosa
For the first episode of MARKETECH Spotlight, we put the spotlight on digital experience platform Magnolia, who recently entered Gartner's Magic Quadrant for its product Magnolia DX Core.
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Progressive Web App_Adaptis
‘Add to home screen’: Is developing a Progressive Web App the right move for your platform?
Posted on March 31, 2021
by MARKETECH APAC
Building a PWA benefits both users and developers, but is it really the best move for your platform?
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