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Marketing

Apple showcases iPhone 16 Pro’s cinematic prowess in 27-minute film by Hirokazu Kore-eda

Japan – Apple has unveiled ‘Last Scene’, a 27-minute short film shot entirely on the iPhone 16 Pro, spotlighting the device’s advanced camera features through

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May 13, 2025
Marketing

R/GA marks new chapter with first C-suite hire, naming Urvashi Shivdasani as global CFO

USA –  R/GA has named Urvashi Shivdasani as its new global chief financial officer, the agency’s first global C-suite appointment since regaining independence through a

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May 13, 2025
Marketing

DCM Shriram Foundation’s Mother’s Day film sheds light on maternal health challenges in rural India

India – To mark Mother’s Day, DCM Shriram Foundation has launched a poignant digital campaign highlighting the urgent issue of high-risk pregnancies and the pressing

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May 12, 2025
Marketing

SCMP unveils ‘Morning Studio Amplified’ to expand branded content reach across media platforms

Hong Kong – The South China Morning Post (SCMP) has launched ‘Morning Studio Amplified’, a new advertising solution that extends branded content created by its

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May 12, 2025
Marketing

Mother’s Day campaign by Vinod Cookware celebrates mothers beyond cooking

India – Breaking away from conventional portrayals of motherhood, Vinod Intelligent Cookware has unveiled a poignant Mother’s Day campaign that challenges the long-standing association between

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May 12, 2025
Marketing

Bacha Coffee opens first flagship store in Hong Kong at Harbour City

Hong Kong – Moroccan coffee brand Bacha Coffee has opened its first full-concept location in Hong Kong, marking its debut at Harbour City with a

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May 9, 2025
Marketing

Dentsu India appoints John Thangaraj as chief strategy officer for creative & media

India – Dentsu India has named John Thangaraj as chief strategy officer – creative & media, reinforcing its commitment to uniting creative excellence with media

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May 9, 2025
Marketing

Indofood blends K-pop and dangdut in quirky campaign for Korean Spicy Chicken noodles

Indonesia – Indofood has teamed up with Dentsu Indonesia to launch a bold new campaign for SARIMI ISI 2’s Korean Spicy Chicken flavour, fusing the

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May 9, 2025
Marketing

Accenture to acquire Japan-based Yumemi to strengthen digital product capabilities

Japan – Accenture has announced its agreement to acquire Yumemi, a Japan-based digital services and product provider, in a move that will significantly boost its

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May 9, 2025
SME

Validus Group and Fintech Nation launch US$10m fund to boost SME financing in Thailand, Indonesia

Indonesia – Validus Group and Fintech Nation, a mission-driven public benefit corporation focused on ecosystem innovation, have launched a US$10 million embedded finance fund (the

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May 8, 2025
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