Tag: TotallyAwesome
For our latest Top Story feature, MARKETECH APAC spoke exclusively to Ian Chapman-Banks, chief executive officer at SQREEM to better understand their goal of acquiring TotallyAwesome, and what’s next for SQREEM in terms of offering new advertising solutions to new markets globally.
The deal will integrate TotallyAwesome’s extensive reach of over 900 million users and human-curated whitelists with SQREEM’s proprietary AI technology to produce enhanced, precision-targeted web environments for young users and their families, significantly increasing safety in ad placements.
Around 50% of Gen Alpha and 43% of Gen Z in APAC cited gaming as making them feel better if they're anxious or stressed, according to the new research conducted by youth-first marketing and media platform TotallyAwesome.
Through this new funding round by TotallyAwesome aims to rewrite the current brand value exchange in the APAC region .
TotallyAwesome's gaming platform is able to deliver the largest and best-in-class media supply across APAC without the need for third-party online data.
TotallyAwesome Programmatic Playground enables advertisers to target under-18s in brand-safe surroundings.
Kids digital platform TotallyAwesome hires Ridwan S Hidayat as the new country manager for its operations in Indonesia.
Kids digital platform TotallyAwesome hires Mikio Kudo as the new country manager for its operations in Japan.
Kids digital platform TotallyAwesome hires James Sawyer as the new managing director for its operations in ANZ.
