Tag: SK-II
China – In celebration of ‘I Love You 520’ Day, global skincare powerhouse SK-II has unveiled a new campaign with iconic Asian rock band MAYDAY, blending music and beauty to honour love in its most genuine form. The campaign features MAYDAY’s hit love song ‘First Love Once Again’, from their sixth Mandarin...
Through this store, SK-II’s retail experience is reimagined for guests to immerse in the miracle world of ‘PITERA’, SK-II’s prized component, as they uncover the stories behind the house of SK-II – from the fabled origin story of SK-II to the decades of craftsmanship, skin science discoveries and skincare...
This has catapulted into one of the most viral and talked about brand topics on Chinese social platform Little Red Book, sparking passionate discussions on how women are expected to look as they grow older, and courageously sharing the choices they’ve made to stand apart and find their truest selves...
Following last year's celebration of PITERA at 'World PITERA Day' in Tokyo, Japan, SK-II launched their "SK-II SECRET KEY HOUSE" physical art exhibition for July 29 and 30 as part of its World PITERA Month, a month-long transformational journey aiming to highlight PITERA.
The SK-II House of Miracles pop-up store in Hainan is part of the brand’s ongoing foray into retail innovation and a global transformation .
Said SK-II campaign has been made by creative agency Forsman & Bodenfors Singapore as part of its #ChangeDestiny film series.
Global beauty brand SK-II has launched a virtual city called 'SK-II City', which is in line with the premiere of its animated series.
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