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Tag: Singapore

Lazada x POP MART
Lazada, POP MART team up to deliver O2O experiences for SEA collectors
Posted on August 26, 2025
by Lyene Marie Darang
Singapore — Aiming to connect regional content creators, art collectors and expand event reach, Lazada sealed a partnership with POP MART, as they bring  together POP TOY SHOW (PTS) Singapore 2025, which was held from August 22-24 at the Sands Expo & Convention Centre. As part of the partnership,...
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Porsche opens new brand experience space at Jewel Changi Airport
Porsche opens new brand experience space at Jewel Changi Airport
Posted on August 22, 2025
by Teddy Cambosa
The brand space is positioned as a stop for both international travellers passing through Changi Airport and local visitors.
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ANYMIND ANYLIVE
AnyMind Group unveils ‘AnyLive’ for creators, bringing AI avatars to livestream commerce
Posted on August 21, 2025
by Sharona Nicole Semilla
Singapore – AnyMind Group has launched AnyLive for Creators, a platform that allows influencers to use AI avatars to host livestreams and generate e-commerce revenue. The service enables creators to run livestreams on YouTube, TikTok, and Facebook through digital avatars that can operate around the clock. ...
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SAMSUNG GALAXY FESTIVAL
Samsung unveils ‘Galaxy Flexival’ activation in SG, to highlight everyday life with Galaxy devices
Posted on August 20, 2025
by Sharona Nicole Semilla
Singapore — Samsung Electronics Singapore has launched Galaxy Flexival, a new digital hub designed to showcase how Galaxy devices can enhance everyday life through interactive content, influencer-led reviews, and livestream highlights. The Galaxy Flexival site gives consumers the opportunity to explore...
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ANDY LARVIN
Brand experience agency Sight appoints Andy Larvin as head of experiential and creative strategy
Posted on August 20, 2025
by Sharona Nicole Semilla
Singapore – Brand experience agency Sight has named Andy Larvin as its new head of experiential and creative strategy, following a year of significant global expansion and over 200% year-on-year growth. Larvin’s appointment supports the agency’s continued push into international markets and its evolving...
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Ethiopian Airlines appoints Ellerton & Co. as PR agency for Singapore and ANZ
Ethiopian Airlines appoints Ellerton & Co. as PR agency for Singapore and ANZ
Posted on August 14, 2025
by Teddy Cambosa
The appointment will see the Southeast Asia-based PR and marketing agency manage communications aimed at promoting the airline’s brand and values across the three markets.
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Income Insurance’s limited-edition game cards humorously reflects everyday Singaporean life and aspirations
Income Insurance’s limited-edition game cards humorously reflects everyday Singaporean life and aspirations
Posted on August 12, 2025
by Teddy Cambosa
The initiative is a collaboration with the creators of The Singaporean Dream, a popular satirical card game that humorously reflects everyday Singaporean life and aspirations. 
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StarHub takes full ownership of MyRepublic’s broadband business
StarHub takes full ownership of MyRepublic’s broadband business
Posted on August 12, 2025
by Teddy Cambosa
The two companies first partnered in 2021, when StarHub purchased a 50.1% stake for an initial consideration of S$70.8 million.
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Koo Sok Hoon on new marketing leadership role at Shangri-La Singapore; fostering meaningful, authentic connections
Koo Sok Hoon on new marketing leadership role at Shangri-La Singapore; fostering meaningful, authentic connections
Posted on August 11, 2025
by Teddy Cambosa
In an exclusive conversation with MARKETECH APAC, Sok Hoon mentioned that her approach will begin with a critical evaluation of how to differentiate their strategies within the competitive landscape of the hospitality industry.
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Singapore Flyer unveils multisensory time capsule installation for SG60
Singapore Flyer unveils multisensory time capsule installation for SG60
Posted on August 8, 2025
by Aliza Carmona
With cutting-edge multimedia, Singapore Flyer’s Time Capsule immerses travellers in interactive exhibits as a prelude to their journey.
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