Tag: Singapore Tourism Board
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Singapore – Gardens by the Bay has officially unveiled the second edition of Disney Garden of Wonder, transforming Floral Fantasy into an enchanting botanical dreamscape inspired by some of Disney and Pixar’s most beloved stories. Running from 8 June 2026 to 14 March 2027, the immersive showcase features...
Singapore – Low-cost carrier Scoot, the budget subsidiary of Singapore Airlines, has launched the third edition of its “Singapore Superfans” campaign in partnership with the Singapore Tourism Board (STB), this time turning Singapore’s iconic Merlion into a character that encourages travellers to explore...
Singapore – The Singapore Tourism Board is courting Hong Kong’s younger travellers with a campaign that leans heavily into street culture, nightlife, and art—a deliberate shift from the polished, orderly image long associated with the Lion City. The initiative, titled “We Don’t Wait for Fun”, targets...
Alongside the appointment, the agency has launched The Block, a bespoke offering dedicated to supporting the tourism board’s global marketing efforts.
Singapore – The Singapore Tourism Board and Ant International have renewed a multi-year strategic partnership to accelerate tourism growth through digital innovation and seamless visitor experiences powered by Alipay+. Announced in Singapore on 25 February 2026, the agreement builds on a collaboration...
Singapore – The Asian Civilisations Museum has opened Garden of Senses: A Tea Reverie, a multi‑sensory exhibition that explores the cultural, social, and artistic significance of tea across Asia. Running from 28 January to 7 June 2026, the show was developed in partnership with international tea...
Singapore – Marina Bay precinct partners United Overseas Bank, Marina Bay Sands, and the Singapore Tourism Board, together with Disney Cruise Line, have unveiled a two-month precinct-wide activation culminating in a three-night fireworks sky show over Singapore’s skyline from 13 to 15 March 2026. Titled...
Singapore – The Singapore Tourism Board (STB) is playing Cupid with ‘Aunties, Not Algorithms’, a matchmaking campaign inviting singles to ditch endless swiping and trust auntie intuition instead—with the reward being an all-expenses-paid, auntie-approved first date in Singapore. Timed ahead of Lunar...
Singapore – The Singapore Tourism Board (STB) has appointed Edelman as its public relations agency following a competitive pitch. The mandate takes effect immediately for two years and two months, with an option to extend for a further three years upon completion. The appointment comes as STB advances...
Singapore — Singapore will host BTS for four nights in December 2026 as part of the BTS World Tour under an expanded partnership between the Singapore Tourism Board (STB), HYBE, and Klook, marking the group’s longest run in Asia outside of Korea and Japan. The multi-night concerts underscore STB’s strategic...
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