Manila, Philippines – As e-commerce continues to be a crucial part of today’s retail framework, Shopee in the Philippines has launched a new webinar series called ‘Shopee Thursdays’, that aims to offer in-depth discussions about online selling to support the growth of MSMEs in the country. 

Done in partnership with the Department of Trade and Industry (DTI), the webinar series consists of masterclass sessions that seek to equip existing and aspiring online entrepreneurs with the right digital tools and information to operate effectively in the e-commerce space.

‘Shopee Thursdays’ started running on 3 June, with its first session ‘Attract Buyers with Powerful Product Listing’. This was followed by the second session ‘Engage and Sell with Livestream’ on 10 June.

The third session, which is slated for today, 17 June, entrepreneurs will be given advice on how to better manage shop operations, inventory, warehouse processes, and employees, while on 24 June, the masterclass session will focus on the potential of data and how entrepreneurs can use it to improve their shop’s performance. 

Shopee Philippines’ Director Martin Yu commented that they are excited to partner with DTI to equip MSMEs with the proper knowledge and skills to thrive in the e-commerce space.

“As many entrepreneurs transition to online platforms like Shopee, it is important that they learn the basics of online selling and maximize the e-commerce space to its full potential. We will continue to collaborate with DTI to support MSMEs in their e-commerce journey to success,” said Yu.

Meanwhile, Jean Pacheco, the assistant secretary at DTI, said that every business is essential for the Philippine economy to prosper, which is why they want to support them in any way possible. 

“With leading marketplace platforms like Shopee, we can reach more people who want to expand their business and learn more about e-commerce. It is an honor for us to work with a company that prioritizes the local community and we will keep on partnering with organizations like Shopee, to uplift Filipino entrepreneurs,” said Pacheco.