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Tag: Sentosa Development Corporation

SENTOSA CAMPAIGN
Sentosa invites guests to ‘discover their element’ in new wellness-inspired brand campaign
Posted on October 21, 2025
by Sharona Nicole Semilla
Singapore – Sentosa Development Corporation (SDC) has introduced its evolved brand direction, “Discover your element in ours,” a campaign that invites guests to reconnect with themselves through the island’s natural elements—from sun and sand to sea, nature, and biodiversity. The refreshed direction...
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On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
Posted on January 14, 2025
by Teddy Cambosa
When it comes to building brand loyalty, Sentosa Development Corporation (SDC) strives to deliver exceptional customer experiences while fostering meaningful, lasting connections with its island guests to meet their ever-evolving needs.
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How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
Posted on January 13, 2025
by MARKETECH APAC
The travel and tourism industry is changing fast, and it’s not just about offering stunning destinations or top-notch service anymore. Today’s travellers expect a seamless experience at every step—whether they’re booking online, scrolling through recommendations, or checking in at a hotel. If brands...
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Sentosa launches sensorial wallscape on MRT stations to stimulate commuters’ appetites
Sentosa launches sensorial wallscape on MRT stations to stimulate commuters’ appetites
Posted on November 1, 2024
by Aliza Carmona
The wallscape allows viewers to immerse in the sight, scent, and sound of barbeque, inviting them to visit Sentosa GrillFest 2024.
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Top Story: GOVT Singapore on rejuvenating agency vigour with latest Sentosa Dev’t Corporation mandate extension
Top Story: GOVT Singapore on rejuvenating agency vigour with latest Sentosa Dev’t Corporation mandate extension
Posted on May 8, 2024
by Teddy Cambosa
For our latest Top Story feature, we spoke with Timothy Chan, executive creative director and partner at GOVT Singapore to learn more about this extended mandate, reflections on their past works with SDC, and what this three-year extension means for them as an agency.
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Sentosa Development Corporation retains GOVT Singapore as creative and digital agency partner
Sentosa Development Corporation retains GOVT Singapore as creative and digital agency partner
Posted on April 5, 2024
by Teddy Cambosa
Under the appointment, GOVT Singapore will be tasked to bring to the brand a strong digital first approach, covering functions such as providing strategic counsel and advice on brand strategy, creative and digital strategy. This includes China in its scope of work.
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sentosa x um
SG’s Sentosa Development Corporation extends media remit with UM
Posted on June 21, 2021
by Kathleen Murata
Singapore's Sentosa Development Corporation has appointed anew Mediabrand's media agency UM to be its media agency of record.
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