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Marketing Featured APAC

Havas Group’s Organic Pacific welcomes three new senior hires

Australia – Organic Pacific, the specialist entertainment communications agency under Havas Group, has appointed three new senior hires, following a rush of new business after its opening in October 2021. 

The new hires are Colette Cordes, the new senior account director, Alyce Christiansen, the new account manager, and Orla Doyle, the new account executive.

Corder is a 13-year global communications specialist who has developed campaigns and storytelling strategies for global entertainment brands, including LEGO, Warner Bros, and HBO. Prior to joining Organic Pacific, she held communications roles at Australia’s campervan, motorhome, and caravan sharing community Camplify and The Walt Disney Company London.

Meanwhile, Christiansen has spent the past four years working in communications across entertainment, arts, and sport for clients including Roadshow Films, Melbourne Theatre Company, and the Australian Grand Prix Corporation. She has also worked on dynamic campaigns for Warner Bros, including the company’s first global fan event, DC FanDome, and the 2019 film Joker.

And lastly, Doyle is an AFTRS graduate, and emerging screenwriter and director. Her impressive showreel includes short films, music videos, and online drama series, while her experience working as a marketing assistant means she is finely attuned to the need to deliver results, as well as greatly creative.

Annabelle Gigliotti, Organic Pacific’s head of entertainment, commented it is gratifying to have such fantastic new clients from across the arts and entertainment industry recognise the value of their world-class communications services and join them from the outset. 

“We’re equally thrilled to welcome such talented and passionate individuals as Colette, Alyce, and Orla to the fold as we scale our business to service our new clients,” said Gigliotti.

The Sydney-based operation launched as Organic’s Asia Pacific arm. It offers clients access to Organic’s renowned campaign services, local, and international publicity, unit production publicity, corporate representation, and film and television festival representation, as well as digital activations, and social media management, amongst many others.

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Marketing Featured ANZ

Jacqui Munro appointed as Red Havas’ senior account director

Sydney, Australia – Seasoned political and strategic communications advisor Jacqui Munro has officially joined the team at PR and brand experience agency Red Havas as its new senior account director, as well as second in-charge to head of public affairs Lawrence Muskitta.

The recent appointment comes after Red Havas has won new business accounts, as well as strengthened its newly-created public affairs service offering.

Munro will deliver crisis and issues management, corporate social responsibility and public advocacy campaigns for Havas Village clients and other organisations and brands seeking to manage external change and take a leading role in shaping public debate.

Prior to joining Red Havas, Munro came from boutique public relations agency Agenda C, where she has experience working with clients across banking, economic policy and education. 

In addition, she has worked for former Prime Minister Malcolm Turnbull, former NSW Premier Gladys Berejiklian and former Federal Member of Parliament and President of the Australian Medical Association, Dr Kerryn Phelps. She has also worked on national public advocacy projects, including as a media adviser for the successful 2017 Marriage Equality campaign.

Speaking about her appointment, she said that she welcomes the opportunity to leverage her expertise to help clients build and manage long-term stakeholder relationships, navigate institutions and government and constructively engage in policy discussion.

“Developing a new public affairs offering with Lawrence and Red Havas presents the best of both worlds: The excitement of a fresh venture with limitless possibilities backed in by the strength of a respected industry player and a huge amount of talent to draw on,” Munro said.

Meanwhile, Lawrence said Munro’s experience in public policy and media relations brought invaluable political perspectives and experience to the agency’s public affairs offering.

“Diversity of thought is critical to finding innovative solutions to the challenges our clients face. With Jacqui on board, we bridge the political divide, bringing creativity and new ideas to the public discussion,” he said.

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Marketing Featured APAC

B2B marketing agency Just Global expands SG leadership team

Singapore – Global integrated B2B marketing agency, Just Global, has announced a growing leadership team for its Singapore office. This includes Jevic Batalon, the new senior account director, Arjun Ghosh, the new digital marketing director, and Joy Tang, the new senior copywriter.

Batalon first joined Just Global in 2020 as an account director. The agency said the expertise she brought in strengthening B2B relationships has supported the growth of the agency’s presence in Singapore, leading the team to secure six new accounts in 2021. 

Commenting on her elevation, Batalon said, “This new role is the next step towards activating strong client relationships and further positioning Just Global as experts in the ever-evolving digital landscape.”

Brad Harris, Just Global’s managing director for Singapore, said, “Jevic is a powerhouse in B2B marketing. Her prowess and passion have made her essential to our team. This promotion facilitates her enormous influence both within the agency and within the market.”

Meanwhile, Ghosh brings with him nearly two decades of experience in business and marketing strategy. He has spent the majority of his career with global agencies MediaCom and Mindshare, supporting client accounts such as Unilever, Nestle, GSK, Pepsico, and Gillette, as well as Motorola, and BP. In his new role, Ghosh will be driving innovative media planning across brand and demand programs that are aimed at further enhancing customer lifetime value for clients. 

And lastly, Tang brings with her an extensive background in content development across the B2B and B2C spectrum from her past tenures at April Six, Cohn & Wolfe, and Hill Knowlton Strategies. In her new role, Tang will help further strengthen the agency’s global creative services.

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Marketing Featured South Asia

RepIndia welcomes Ipsita Kuthiala as new senior account director of client strategy

India – Digital agency RepIndia has appointed Ipsita Kuthiala, former account director at advertising agency Cheil India, to be its new senior account director of client strategy.

Kuthiala brings with her over 10 years of experience in the industry, working with some of India’s top advertising agencies and notable brands such as Samsung India, Canon India, and Honda 2 Wheelers, as well as British Council, among others. In her past experience, she has been involved in projects which required expertise in integrated marketing, brand strategy, communication, digital and e-commerce advertising, and content and influencer management.

In her new role, Kuthiala will be closely working with the creative and strategic leadership to deliver innovative campaigns for prominent national and international brands.

On joining RepIndia, Kuthiala commented that she is excited to lead the client servicing team across regions. 

“In my new role, I look forward to moving the needle alongside the team by creating insightful & data-driven strategies that will help us deliver end-to-end marketing solutions for our clients,” said Kuthiala.

Archit Chenoy, RepIndia’s CEO, noted that Kuthiala on board will take their client strategy domain to the next level through innovation and tech. 

“We look forward to unlocking multiple opportunities, both for the company and our clientele, on the back of Ipsita’s stellar experience with strategic transformation of so many leading ad agencies,” said Chenoy.

Just recently, RepIndia has also announced the appointment of Guru Mishra, former director of buying at creative firm Isobar, to be its new vice president of media, where he will be bolstering the agency’s media planning and buying pipeline by delivering innovative solutions to clients across digital.