Tag: SeenThis
SeenThis has appointed Tara Duncan and Michael Lopes as agency partners in Brisbane and Sydney, respectively.
To oversee digital campaigns in Hong Kong and Taiwan, SeenThis appointed Angel Wong as commercial director.
Adaptive streaming technology company SeenThis has made its debut in Japan with the launch of its first office in Tokyo, bringing more sustainable video advertising solutions to the market and promising enhanced campaign performance for advertisers.
Following their partnership launch last year, GroupM, WPP’s media investment group, has fully integrated SeenThis’ adaptive streaming technology into its carbon calculator tool, resulting in carbon emission reductions equivalent to charging over 15 million smartphones.
IPG Mediabrands, Interpublic Group's media and marketing solutions subsidiary, global adtech firm PubMatic, and SeenThis, an adaptive streaming firm, have signed a landmark deal to establish the Climate Action platform (CAM), the industry's first green advertising platform.
SeenThis, an adaptive streaming technology firm, today announced the appointment of Michael Krawczyk as commercial director for Australia and New Zealand. The company also announced the addition of four new employees to its APAC team, which include Wen Jing Toh as sales manager for Southeast Asia, Ain...
Adaptive streaming technology platform SeenThis announced that Integral Ad Science (IAS) has completed a video certification to provide third-party-validated, actionable measurement for advertisers using SeenThis technology.
SeenThis proprietary adaptive streaming technology actively reduces the amount of data required to deliver content, eliminating ‘data waste’ - data transferred unnecessarily, not "consumed".
The collaboration will enable GroupM and its agencies to leverage SeenThis’ expertise and proprietary technology to manage and minimize carbon emissions from creative delivery while improving the performance of display advertising campaigns.
In addition, Adform and SeenThis collaborate with Scope3 in their joint mission to help to devise best-in-industry approaches to enabling the reduction and measurement of carbon emissions when delivering display advertising.
Most Recent Articles
Subscribe Now
