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Tag: Marketing

Majority of Singaporean marketers concerned with data privacy amidst preference for data-driven marketing: report
Majority of Singaporean marketers concerned with data privacy amidst preference for data-driven marketing: report
Posted on November 8, 2024
by Aliza Carmona
In collaboration with Millieu Insight, Yahoo DSP’s report aims to provide an overview of Singaporean marketers’ priorities for the upcoming year.
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Breast Cancer Foundation encourages women to undergo screening through latest campaign with DDB Group Singapore
Breast Cancer Foundation encourages women to undergo screening through latest campaign with DDB Group Singapore
Posted on November 8, 2024
by Aliza Carmona
The campaign titled ‘Voices for Ibu’ features a rendition of P. Ramlee’s ‘Ibu,’ using it as an anthem against breast cancer.
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Premier League, StarHub join forces to combat illegal streaming in Singapore via latest campaign
Premier League, StarHub join forces to combat illegal streaming in Singapore via latest campaign
Posted on November 7, 2024
by Aliza Carmona
The ‘Boot Out Piracy’ campaign aims to address the risks of illegal streaming on unauthorised channels amidst this Premier League season’s run.
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Lanson-Place-Causeway-Bay-Map
Lanson Place unveils bespoke Causeway Bay guide to explore iconic local landmarks, hidden spots
Posted on November 7, 2024
by Aliza Carmona
Lanson Place Causeway Bay has introduced a bespoke neighbourhood map, offering guests the opportunity to explore the hidden gems and vibrant culture of the dynamic Causeway Bay community through a self-guided walking tour, just steps from the luxury hotel.
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Toyota launches customer platform, loyalty program with R/GA Australia to enhance customer engagement
Toyota launches customer platform, loyalty program with R/GA Australia to enhance customer engagement
Posted on November 7, 2024
by Aliza Carmona
Through the launch, Toyota aims to provide customers with a platform that consolidates its entire line of products and services.
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club-21-thailand-details-campaign-BBDO-Bangkok
BBDO Bangkok crafts cinematic tribute to details in Club 21 Thailand’s latest campaign
Posted on November 7, 2024
by Aliza Carmona
Club 21 Thailand, a distributor of luxury fashion brands, has teamed up with BBDO Bangkok to unveil its first-ever mass communication campaign, ‘Salute the Detail.’ This bold campaign celebrates the craftsmanship of iconic brands and invites a wider audience to connect with Club 21’s unique style ph...
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Accenture Song names Storm Day as NZ lead, CEO of The Monkeys Aotearoa ahead of rebranding
Accenture Song names Storm Day as NZ lead, CEO of The Monkeys Aotearoa ahead of rebranding
Posted on November 7, 2024
by Aliza Carmona
Accenture Song, a tech-powered creative group, has appointed Storm Day as its New Zealand lead and chief executive officer (CEO) of The Monkeys Aotearoa ahead of its rebranding to Droga5 in December.
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VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
Posted on November 6, 2024
by Aliza Carmona
VivoCity, a lifestyle destination in Singapore, has revealed its refreshed brand look that embodies its contemporary energy.
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1880-SOCIAL-Anak-lanch-brand
1880 SOCIAL launches in HK with dynamic work-play concept, new brand identity by Anak
Posted on November 6, 2024
by Aliza Carmona
Brand practice Anak has unveiled the launch and new brand identity of social club 1880’s latest venture, 1880 SOCIAL, a dynamic lifestyle destination situated at Two Taikoo Place in Hong Kong.
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Queensland Investment Corporation celebrates ‘joy bringers’ in new Christmas campaign with Jane Doe Creation
Queensland Investment Corporation celebrates ‘joy bringers’ in new Christmas campaign with Jane Doe Creation
Posted on November 6, 2024
by Aliza Carmona
Queensland Investment Corporation (QIC) is celebrating people who bring Christmas joy in a new campaign with advertising agency Jane Doe Creation.
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