Tag: Marketing Campaign
The platform also emphasises the importance of using legitimate job portals to reduce the risks of fraudulent applicants and ensure more secure hiring.
Malaysian biscuit brand Julie’s has launched its first-ever Deepavali short film, The Duel, a lighthearted yet emotional story that delves into the nuances of family dynamics during festive gatherings.
The campaign launches in Australia with a 30-second film shot in Tokyo by award-winning directing duo Alaska through production company Iconoclast.
The campaign, which introduces characters Bev and Barry, aims to redefine how consumers view storage—from a practical necessity to an enabler of fuller living. It will run across TV, YouTube, outdoor, radio, digital, and in-store channels in both markets.
Timed to coincide with Ghost Month, the activation brought the ghost bride character, Adou, to life across several MRT and LRT stations in Kuala Lumpur.
According to the company, it positions MLC as a brand supporting Australians at every stage of their financial journey.
As part of the celebration, PropertyGuru property agents can fast-track their redemption by showing their logged-in AgentNet account, allowing them to participate alongside the public in recognition of their role in helping Singaporeans find homes and build communities.
The initiative seeks to position KFC as a go-to choice for everyday snacking, particularly among Gen Z consumers.
Inspired by the surreal AI-generated meme style popular on Gen Z and Gen Alpha social feeds, the character represents Chizza’s playful identity crisis.
The horror-inspired campaign invites audiences to ‘face their credit fears’ while showcasing Westpac’s tools and guidance for managing credit responsibly.
