Tag: Malaysia
The company said the acquisition is expected to be immediately value-accretive and contribute positively to its earnings through operational synergies.
Set across three floors, the Guinness Clubhouse blends the worlds of football and Guinness through a series of immersive spaces and activities. Guests can watch live Premier League matches on a large projector with surround sound designed to replicate a stadium atmosphere.
The expanded remit reflects Astro’s confidence in Naga DDB Tribal’s ability to evolve alongside its brands and deliver integrated creative solutions across Malaysia’s changing media landscape.
The campaign was done alongside Accenture Song and The Clan, who worked within a short period of time to execute said campaign.
For Shermaine Wong, co-founder and CEO of Cult Creative, leadership has never been about lofty ideals—it is about building creative systems that work. In MARKETECH APAC’s Agency Leadership Decoded series, Wong opens up about leading one of Southeast Asia’s most exciting creative-tech ventures, where...
According to the company, the toothbrush combines charcoal and graphene bristles that, when exposed to light, are designed to kill bacteria on their surface three times faster, offering a cleaner brushing experience for users.
Subway Malaysia has rolled out a larger-than-life experience at Bukit Bintang to mark the debut of The Ultimate Footlong Meal, its latest limited-time offering that the brand describes as “Too Big To Contain.”
Said event is the last conference of MARKETECH APAC’s What’s NEXT in Marketing series this year, which began in Singapore, then in the Philippines, Hong Kong, and Indonesia.
The latest cohort will focus specifically on financial scams, including those fuelled by AI technologies, and will undergo expert-led masterclasses, field immersions, mentorship and outreach activities.
The studio, comprising more than 30 team members and developed in under two months, has already contributed to several major initiatives including CelcomDigi’s Merdeka campaign, the iPhone 17 launch, and the rollout of its unified mobile app.
