In their new roles, Kennedy and MacArthur will be leading Kantar’s consulting department together, leveraging the unique set of skills housed within Kantar’s consulting team across its Australia business and clients.
In her new role, Cerqualia will drive VERSA's digital partnerships, including strategic planning with clients and leading cross-functional teams to optimize business and audience outcomes.
In an interview with Ace Gapuz, the chief executive officer of Blogapalooza, she shares her marketing journey as an influencer marketer as well as her insights about the role of females in the marketing and advertising industry.
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