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Tag: EssenceMediaCom

[OOH] Uber Eats x Special
Uber Eats bags other brands' ads to show consumers can get 'almost, almost anything' via Special
Posted on June 18, 2026
by Sharona Nicole Semilla
Australia – Uber Eats has taken its “Get Almost, Almost Anything” platform to the streets by literally bagging other brands’ advertisements, turning existing billboards into playful reminders of the delivery app’s extensive offering. Created by Special in partnership with JCDecaux...
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WPP Media New Zealand names Sarah Kenny as Head of Data and Technology
WPP Media New Zealand names Sarah Kenny as Head of Data and Technology
Posted on April 27, 2026
by Teddy Cambosa
The appointment reflects the company’s efforts to support client growth as marketing becomes increasingly shaped by first-party data, addressable media, and AI-powered optimisation.
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United International Pictures’ Jurassic World Rebirth emerge from fog at Orchard MRT OOH experience
United International Pictures’ Jurassic World Rebirth emerge from fog at Orchard MRT OOH experience
Posted on June 26, 2025
by Aliza Carmona
The United International Pictures is bringing the ‘Jurassic World Rebirth’ to life through an out-of-home (OOH) experience in collaboration with EssenceMediacom and Asiaray Singapore.
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eclipse plus mars main 1
MARS HK’s ‘Eclipse plus’ launch hits the right note with a singing and voice care campaign
Posted on March 28, 2025
by Aliza Carmona
Hong Kong – MARS Hong Kong has partnered with EssenceMediacom, goat, and b-side creative agency to launch ‘Eclipse plus’ with a dynamic campaign featuring YanTing Chau, showcasing its soothing benefits through music. ‘Eclipse plus’ introduces new ingredients aimed at providing a soothing and comforting...
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uber eats japan national cat day 2025
Uber Eats rolls out playful campaign in Japan to keep pet owners home over long weekend
Posted on February 21, 2025
by Aliza Carmona
Japan – To celebrate National Cat Day, Uber Eats has teamed up with Special (Australia and Japan), Whatever Tokyo, and EssenceMediacom to launch a playful new initiative in Japan, urging pet owners to stay in and enjoy quality time with their furry companions over the long weekend. This February, Japan...
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Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Posted on January 13, 2025
by Teddy Cambosa
Following a competitive pitch, EssenceMediacom will be responsible for leading all aspects of media, including media strategy, planning, implementation and measurement.  They will also support WBD’s in-house team across biddable channels.
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MARKETECH-PHOTOS-_1_
GroupM bags global media partner of record for Allianz Group
Posted on December 12, 2023
by Aliza Carmona
GroupM, WPP’s media investment group, has announced its appointment as global media partner of record to international financial services provider Allianz Group to service the account on both a global and market-by-market basis.
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Azerion appoints ex-EssenceMediacom Caitlin Huskins as commercial director
Posted on May 25, 2023
by MARKETECH APAC
With more than 13 years of experience in the digital advertising industry, Huskins has held several senior leadership roles across the agency landscape.
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The current state of on-ground activations in Vietnam: moving away from the remnants of socially-constrained brand interactions
The current state of on-ground activations in Vietnam: Moving away from the remnants of socially-constrained brand interactions
Posted on May 16, 2023
by MARKETECH APAC
How have on-ground activations evolved from pre-pandemic to now? Three creative leaders from Vietnam sit down with us to share their insights.
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EssenceMediacom announces new appointments in HK office
EssenceMediacom announces new appointments in HK office
Posted on February 14, 2023
by Teddy Cambosa
EssenceMediacom has appointed Silas Ho as managing director and Anthony Lau as managing partner.
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