Hong Kong – British food delivery platform Deliveroo is exiting the Hong Kong market after serving Hongkongers for over nine years. In a recent disclosure, Deliveroo has confirmed the market exit, and is selling several of its corporate assets to rival platform foodpanda, while the rest of the assets will be closed.

Deliveroo Hong Kong has nominated liquidators to manage the closure of the Hong Kong business and the remainder of its assets in the most efficient way possible. In a report from SCMP, Deliveroo has nominated Cosimo Borrelli and Kroll’s Jocelyn Chi to manage the closure of its business locally.

The platform noted that in 2024, Hong Kong represented 5% of Group GTV and had a 5 percentage point negative impact on International GTV growth.

“There are several dynamics specific to the Hong Kong market which led the Board to consider strategic options and, given the Group’s commitment to disciplined capital allocation, determine that it would not serve shareholders’ best interests to continue to operate in Hong Kong,” the company said in a press statement.

Meanwhile, Eric French, chief operating officer at Deliveroo, commented, “We want to thank all our employees, consumers, riders and restaurant and grocery partners who have been involved in our operations in Hong Kong. We have been proud to serve so many people such amazing food over the past nine years.”

Deliveroo Hong Kong will remain live up until April 7 this year.

Meanwhile, Delivery Hero, foodpanda’s parent company, has confirmed that it is acquiring select assets from Deliveroo. 

Following this, Deliveroo customers and couriers in Hong Kong will be redirected, and certain vendors will be onboarded to the foodpanda platform. This will expand foodpanda’s offering, providing customers with access to a broader selection of restaurants and grocery businesses, including some previously only available on the Deliveroo platform. Vendors will also benefit from access to a larger customer base.

“Delivery Hero’s decision to further invest in Hong Kong reflects its commitment to maintain a sustainable delivery ecosystem that provides the best value for its foodpanda customers, couriers, and business partners,” the parent company said.

Competition in the food delivery space in APAC continues to be demanding, with Uber recently showing interest to buy foodpanda’s Taiwan business for $950m, only to be blocked by the country’s competition watchdog. On another note, there were several media reports as well that Grab is reportedly acquiring rival Indonesian platform GoTo, to which the latter has denied.

Singapore – Delivery company Deliveroo Singapore and grocery retailer Sheng Siong Group have forged a partnership to simplify grocery shopping for its users.

Through the partnership, Deliveroo and Sheng Siong aim to meet the needs of Singaporean consumers as they offer convenience to grocery shopping.

As part of the partnership, 21 Sheng Siong stores have been launched on the Deliveroo platform, with plans to add more locations in Singapore this month.

The availability of Sheng Siong on the platform provides customers with access to various products such as fresh produce and household items among others.

The move is part of Deliveroo’s effort to expand from its food delivery services to a broader range of delivery services.

Last year, Deliveroo launched Deliveroo Shopping, its online retail arm that offers non-food deliveries.

Lin Zikai, director of customer and operations at Sheng Siong said, “We are delighted to embark on this exclusive partnership with Deliveroo, one that marks a new chapter in bringing Sheng Siong’s trusted grocery offerings closer to our customers. This is our first time partnering with a delivery company, and thanks to Deliveroo’s seamless delivery platform, we are now able to deliver high-quality products at affordable prices straight to our customers’ doorsteps in as quickly as 30 minutes. This collaboration allows us to offer even greater convenience to busy families and individuals, ensuring they can access fresh produce and daily essentials with ease and efficiency.”

“This exclusive partnership with Sheng Siong marks a significant milestone in our mission to bring greater convenience to our customers along with a purpose-built app experience for grocery. While ready-to-eat meals remain at the core of what we do, this collaboration expands our offerings with a diverse range of groceries, competitive prices, and round-the-clock delivery. With a growing segment of consumers expressing interest in using delivery platforms for grocery and non-food items, we’re proud to continuously meet evolving demands and make everyday shopping simpler and more accessible,” Jason Parke, general manager of Deliveroo Singapore, said.

Hong Kong – Restaurants continue to recognise the critical role of food delivery platforms, with 93% acknowledging them as equally or increasingly essential to their business in the near future, according to a survey conducted by Deliveroo.

Deliveroo’s survey data highlights how food delivery services complement traditional dining during the festive season while also reflecting restaurants’ confidence in the market’s future outlook.

The survey revealed that the Restaurant Confidence Index rose from 5.1 in Q3 2024 to 6 in Q4 2024, reflecting growing optimism among restaurants heading into 2025. This positive outlook is largely driven by expectations of growth in both dine-in and takeaway business during the festive season.

During the Christmas and New Year period, the survey showed that 61% of restaurants reported stable or increased revenue from dine-in services, while 59% saw similar growth in takeaway. Compared to the previous quarter, around 60% of restaurants experienced stable or rising revenue in Q4 2024, with 65% for dine-in and 57% for takeaway.

Looking ahead to the mega events in Hong Kong during Q1 2025, 63% of restaurants expect Lunar New Year and Valentine’s Day to have a neutral or positive impact on their business, leading them to plan promotions and special offerings. Additionally, 28% of restaurants are preparing festival-specific menus, while 20% are organising special promotions or events.

Additionally, both locals and tourists are expected to immerse themselves in the upcoming mega events across Hong Kong, including the Hong Kong Sevens, major concerts, and cultural events. In fact, 83% of restaurants anticipate these events will have a neutral or positive impact on their business in the first quarter of 2025.

Nick Price, general manager of Deliveroo Hong Kong, said, “We are delighted to see our restaurant partners continue to view Deliveroo as an important partner of their business. Deliveroo has long been a support to restaurants to help generate additional revenue via online delivery in support of their traditional dine-in business. We are proud to provide such opportunities to this vital sector.” 

Hong Kong – Deliveroo has launched its latest retail offering, ‘Deliveroo Shopping,’ expanding its on-demand services to include a broader range of shopping categories alongside its established food and grocery deliveries.

Deliveroo Shopping represents a significant milestone in the company’s growth, seamlessly extending its services to meet the diverse needs of consumers across a wider range of occasions.

With this launch, consumers gain access to an expanded selection of retail products across categories such as baby, pet, toys, florists, pharmacy and nutrition, and home and kitchen. These items are available with the same on-demand convenience that customers enjoy when ordering food and groceries on the platform.

Deliveroo has partnered with trusted local and international retail brands, including Watsons, Watsons Baby, LEGO, Qpet, Pet Line, SLOWOOD, EUGENEbaby, Hing Fat Florist, Natures Village, and more. These key partners were carefully selected for their wide range of everyday essentials, offering over 10,000 SKUs at launch to cater to customers’ diverse needs.

Commenting on the partnership, Simmy Chung, general manager of Pet Line, said, “We’re thrilled to partner with Deliveroo Shopping to bring pet owners across Hong Kong quick and convenient access to our premium pet supplies. This collaboration allows us to reach more pet lovers and ensure they can get what they need for their furry friends at a moment’s notice.” 

Samuel Lee, managing director of Watsons Hong Kong, added, “Our partnership with Deliveroo Shopping aligns perfectly with our mission to make health and beauty products more accessible to all at our O+O (offline plus online) platform. We are excited to be the first large-scale health and beauty retail chain to join hands with Deliveroo. By leveraging our extensive physical store network and advanced digital experience, this innovative platform of Deliveroo enables us to offer our customers an additional convenient way to shop for their favourite health and beauty products from Watsons, delivering right to their doorstep.” 

All retail partners and products are integrated into the ‘Shopping’ section of the app, featuring dedicated tools and a user-friendly interface to provide a convenient one-stop shopping experience.

Deliveroo is also introducing a new gifting feature, allowing users to select a gift, mark it as such at checkout, and send a trackable link with an animated greeting card. Ideal for sending flowers, surprise gifts, baby essentials, or even comfort food to a friend in need.

The platform’s machine-learning search and discovery feature enables users to easily browse for gifting occasions, such as birthdays, and instantly receive a curated selection of gift options.

Marco Ng, general manager of Hong Kong and Macau Retail of Kidsland International Holdings Limited (which operates a LEGO Certified Store in Hong Kong), said, “Our partnership with Deliveroo Shopping echoes with our mission to make a positive difference in the lives of children, colleagues, partners, and the world we live in. The ‘gifting function’ on the platform is an ideal way to bring more magical moments to homes across Hong Kong. With our beloved LEGO® Minifigures and sets now just a few taps away, customers can surprise and delight families, making it easier than ever to share the joy of creative play.” 

Jonathan Kan, new verticals director at Deliveroo Hong Kong, shared, “Deliveroo Shopping is a major milestone in our growth journey. It is the result of extensive research that identified a significant demand for convenient on-demand delivery in specific non-food categories. We are excited to elevate our consumer value proposition by offering customers the opportunity to order both food and non-food items from a unified platform. We are confident that Deliveroo Shopping will transform the non-food shopping experience, making last-minute gifts, kitchen essentials, toys for the little ones, and more accessible at the click of a button.” 

Before this launch, Deliveroo introduced Deliveroo Shopping in Singapore, partnering with merchants like LUSH, Xpressflower, and Pet Lovers Centre. The company plans to further expand its selection and partner network, aiming to enrich the on-demand delivery experience and cater to a broader spectrum of consumer needs.

Singapore – Deliveroo, a delivery platform, has launched ‘Deliveroo Shopping,’ its online retail arm that expands delivery options to include non-food needs. The launch coincides with Deliveroo’s ninth anniversary. 

Through the launch, Deliveroo offers users access to retail items in beauty and personal care, baby care, consumer electronics, florists, health and pharmacy, and pet care.

The one-stop shop houses Deliveroo’s merchant partners under the ‘Shopping’ section in the app, including LUSH, Xpressflower, and Pet Lovers Centre.

Additionally, Deliveroo is introducing a new in-app gifting function, which allows users to send gifts with a trackable link and an animated greeting card.

To further provide convenience to shoppers, Deliveroo is leveraging its machine-learning-based search function, allowing them to browse for gifts depending on the occasion.

As part of the launch, Deliveroo is offering promos, including a $1 delivery fee and discounts. 

The new features reflect Deliveroo Singapore’s survey, which found that 53% of consumers prefer getting non-food supplies through delivery platforms while 55% want a gift delivery option.

“Delivery services have become an integral part of Singaporeans’ daily lives, evolving far beyond just meals and groceries. With the launch of Deliveroo Shopping, we’re committed to enhancing convenience and value for our customers by expanding our offerings to meet a wider range of everyday needs, enabling people to get them delivered quickly to their doorstep,” Jason Parke, general manager of Deliveroo Singapore, said.

Karen Goh, marketing manager at Xpressflower, commented, “With flowers making great on-demand gifts, this partnership with Deliveroo Shopping allows us to bring our freshly picked and arranged flowers right to the doorsteps of consumers at a moment’s notice, ensuring they have the perfect gift regardless of the occasion.”

“As Singaporeans increasingly rely on delivery services for their daily needs, we’re excited to partner with Deliveroo Shopping to bring pet essentials directly to their doorsteps. Our collaboration with Deliveroo will provide pet owners with an alternative platform that offers convenient, on-demand access to a wide range of products, making caring for their beloved pets easier,” a spokesperson from Pet Lovers Centre said. 

Hong Kong – Deliveroo Hong Kong has launched activities for riders to promote positivity and mental health awareness. The activities are in line with the Rider Safety Month and World Mental Health Day commemoration.

In partnership with the Mental Health Association of Hong Kong and St. James’ Settlement, Deliveroo organised workshops and seminars. The seminar aims to equip riders with stress management skills while the craft workshops promote positivity in the community.

The Mental Health Association of Hong Kong’s seminar covered stress symptoms, mental health issues, and stress management techniques. 

Meanwhile, St. James’ Settlement held workshops under their “(M:) Drive” programme, which aims to provide community resources on mental health. Riders engaged in calming activities such as creating herbariums and aroma stones to promote mindfulness.

Following the results of a 2023 survey, which revealed that over 40% of young people in Hong Kong experience moderate to severe depression, Deliveroo aims to help riders recognise mental health challenges and offer support to others.

Deliveroo also supports St. James’ Settlement in their mobile van service which provides mental health assessments and social work interventions. The van will be available for the public on Oct. 9 at the Central Pier.

Talwinder Singh, head of operations at Deliveroo Hong Kong, said, “Riders are at the heart of all that we do and we are deeply committed to supporting them in every way possible. As we continue our efforts in Deliveroo Rider Safety Month, we want to empower our riders with the basic knowledge of handling stress and recognising stress symptoms, so they can support people around them when needed. As riders have now become part of our everyday life, we hope these initiatives can help bring positivity to our community.”

Singapore – Deliveroo, a leading local delivery platform, has released key insights into Singapore’s brand loyalty trends, which spotlighted the importance of a strong delivery partner that goes beyond just fulfilling order delivery. Moreover, the data also noted that reliable delivery partners must ensure that F&B and grocery brands achieve the right market exposure while enhancing operations.

The findings revealed that on a quarterly basis, every 1 in 4 orders placed with partners are from customers who have ordered from the same restaurant at least 2-3 times. Additionally, 10% of orders represent customers who have ordered 4-5 times, while 5% consist of customers who have ordered 10 times or more.

In Deliveroo’s case, its partners were found to still consistently see almost half of its customer base with repeated orders (45%) across all months last year. 

For instance, popular Mexican fast food outlet Guzman Y Gomez achieved nearly 50% repeated orders out of their total, with the Burrito Bowl with Grilled Chicken proving to be a favourite among Guzman Y Gomez fans, emerging as the dish most repeatedly and frequently ordered by customers.

Moreover, The Daily Cut, yet another Deliveroo partner, recorded 60% repeated orders, with their National Day Bowl particularly well-received, seeing the highest number of repeated orders across the year. Subway also saw strong figures, with close to 80% of their orders being repeated orders. 

The insights also highlighted that the lunchtime period emerged as critical for partners, with almost 2 in 5 orders being repeated. This trend emphasises the importance of restaurants tailoring their offerings to ensure continued relevance and satisfaction, and matching the specific preferences of the lunch crowd.

From a geographic perspective, Mediapolis (45%), Raffles Place/Tanjong Pagar (34%), and Katong (29%) emerged as the top three key areas with the highest concentration of brand loyal customers in Singapore. Brands in the Raffles Place and Tanjong Pagar areas that reflected the most repeated orders are The Daily Cut, Guzman Y Gomez and Vios by Blu Kouzina, making up a significant proportion of the total highest number of repeated orders across Singapore.

“This demonstrates the value of concentrating their restaurant marketing and expansion endeavours in these regions, catering effectively to the needs of their loyal customer base, especially targeting the lunch time crowd. Not limited to market share, smaller scale F&B businesses such as Green Monster, Vios by Blu Kouzina and Two Men Bagel House were also found to have observed a significant amount of repeated orders across the year,” Deliveroo stated.

Lastly, the report also identified a sharp increase in non-food items (with 53% preferring to get non-food supplies on the app), with on-demand grocery partners such as Little Farms also receiving a spike in repeated orders, with 88% repeated orders across the year. In terms of top grocery items ordered, Wine Connection swept the top of the charts, with orders for its wines emerging as most frequently ordered items.

Jason Parke, general manager at Deliveroo Singapore said, “The insights gleaned from our data analysis provide invaluable guidance for partners looking to thrive in the competitive food delivery landscape. By understanding and adapting to consumer preferences, partners can cultivate strong brand loyalty and unlock new opportunities for growth. Deliveroo is dedicated to supporting partners every step of the way, enabling them to succeed in a continuously evolving market.”

Meanwhile, Jonathan Yang, CEO of Teyst Group, representing The Daily Cut, commented, “From promoting our brand’s deals and offerings to seamless delivery experiences, our partnership with Deliveroo has been vital to cultivating a loyal customer base that continues to return for our nutritious offerings.” 

Singapore – Around 51% of Singaporean respondents said they would consider grocery delivery via food delivery apps over going to the supermarket to save time shopping, a survey commissioned by Deliveroo revealed.

The survey by Deliveroo showed that food delivery platforms are becoming an integral part of life for many Singaporeans, with 68% of respondents stating that they consider food delivery now a part of their daily lives. Furthermore, data showed an uptrend of 80% expected to use food delivery services in the next 12 months.

With the projected surge in the use of food delivery platforms in the coming months, 62% of consumers now also expect to spend more on food delivery in the next 12 months compared to the last 12. The average spending on these delivery services has also increased to $118 per month, with those aged between 46 and 55 seen to be spending the most at an average of $169 per month.

Among the main reasons respondents cited for using food delivery services are lack of time for preparing meals (58%), and not wanting to cook (58%). In fact, 87%, or nearly 9 in 10 respondents, agree with the statement, ‘I make more of my spare time thanks to delivery platforms’.

The survey further revealed that some customers would willingly spend more for certain types of dishes, with 38% stating they’d pay more for healthier food and 35% opting to spend more on customised food orders.

These data show Singaporean customers’ need for personalisation and healthy ingredients as part of their diet, which food delivery platforms can take into consideration more.

Aside from food delivery services, the option of self-pickups has also grown in popularity. Over half of the respondents, or 55%, have stated they plan to increase their use of self-pick-up services on food delivery apps in the next 12 months.

Additionally, 54% said they consider using the same service when they’re going out anyway and they will be passing the area they’re planning to order from. Almost half (49%) also use self-pickup when they want to skip the long lines or waiting time at restaurants.

However, aside from food delivery orders for ready-to-eat meals, the platforms are also now facing growing demands for their services that go beyond the plate.

In fact, over half of respondents (53%) agree that they prefer getting non-food supplies via food delivery platforms and are planning to order these supplies in the next 12 months.

Around 49% of Singaporeans prefer getting their groceries delivered over having to go to the supermarket personally. This preference can be attributed to the need for convenience, with almost half, or 47%, of respondents saying they would consider the delivery service to save time from grocery shopping.

Deliveroo’s commissioned survey showed that Singaporean consumers are turning to food delivery platforms for services involving non-food items, with more than half, or 51%, of consumers stating they would consider using grocery delivery via food delivery apps in the event of buying large amounts of groceries.

With the growing use of food delivery platforms as a means for grocery delivery, the average monthly spending for consumers on groceries via food delivery services now totals $111. Half of the respondents further stated they intend to spend more in the next 12 months.

Food delivery services have also extended their on-demand delivery options to gift shopping. Costumes can now order gift items such as flowers, hampers, and balloons even on a tight timeline.

Over half, or 55%, of respondents said they prefer the convenience of having their gifts delivered via on-demand delivery services over purchasing them in-store. The main reasons for this are that many lack time to buy the gift items (47%), while others need them urgently (43%).

Half of the Singaporean respondents (50%) also agreed that they plan to order gifts via food delivery services in the next 12 months.

Another interesting piece of data is that 88%, or 9 out of 10 respondents, revealed they are supportive of food delivery platforms’ in-app features that allow customers to make contributions to charity. Furthermore, 89% showed their support for the platforms’ in-app features that allow customers to tip riders.

Jason Parke, general manager at Deliveroo Singapore, said, “The latest survey results reinforce how the role of food delivery services in Singaporeans’ day-to-day lives has further evolved in today’s landscape. Going beyond ready-to-eat meals, we see how customers are increasingly turning to food delivery platforms for other goods and services that add value to various aspects of their lives. As such, Deliveroo stays committed to bringing the neighbourhood to the doorsteps of consumers, transforming the way they shop and eat.”

Singapore – Food delivery company Deliveroo and super app platform Gojek have announced that they have entered into a long term partnership, aimed at enhancing the user experience of their customer base in Singapore.

As part of the broad partnership, the two companies will introduce extensive new benefits and drive impactful cross-platform savings for both Deliveroo and Gojek users. 

Both companies will also work together on joint initiatives that build customer loyalty and create increased earnings opportunities for driver-partners and delivery-riders across both platforms. In addition, Deliveroo and Gojek will look to explore other possible areas for deeper alignment and collaboration, including community engagement and sustainability.

Moreover, co-branded Deliveroo and Gojek voucher packs can also be purchased via the Gojek app offering significant discounts to users. Available in ‘Lite’ and ‘Standard’ bundles, users can avail of combined savings on their food delivery and ride-hailing needs. Combined voucher bundles will also be available for purchase on ShopBack, providing even greater value for customers. 

Lien Choong Luen, general manager at Gojek Singapore, said, “As two of the leading providers in on-demand services, joining forces with Deliveroo makes a lot of sense for us. By collaborating across ride-hailing and food delivery services, not only are we able to bring additional value and exciting new benefits to customers, but this partnership will also help to provide increased earnings opportunities for our driver-partners.” 

He added, “Ensuring that they can build a sustainable livelihood on our platform will always be a priority for us, and collaborating with like-minded partners, such as Deliveroo, has an important role to play in helping us to achieve that goal. This long-term partnership is just the start and we look forward to working closely with Deliveroo to drive greater convenience and meet the changing needs of all our users across Singapore.” 

Meanwhile, Jason Parke, general manager at Deliveroo Singapore, commented, “Through this partnership with Gojek, Deliveroo reaffirms its commitment to enhancing offerings to consumers. Beyond that, we will also be able to create greater visibility for Deliveroo merchants to a wider pool of consumers. We have identified these synergies with Gojek as we work towards our mutual goal of providing convenience, value and the best service to our partners who keep us fed and get us where we need to go.”

He added, “With National Day around the corner, we further celebrate the nation’s milestone by bringing greater value to consumers through convenience and savings, along with wider contributions towards the daily lives of Singaporeans and the economy.” 

Singapore – To develop a set of self-regulatory standards to establish and encourage industry best practices, the Digital Platforms Industry Association (DPIA), consisting of Deliveroo, foodpanda, and Grab, has released the first edition of its Code of Practice (COP). 

The newly released COP focuses on the areas of merchant development, as well as safety, support, and development for digital platform partners. The full COP is also publicly available on DPIA’s website. 

Moreover, the COP includes inputs from several other digital platform companies, such as Gojek and TADA, who are looking to join DPIA in the near future. The COP also contains the recent Advisory Committee on Platform Workers’ (ACPW) recommendations, as well as ongoing Tripartite Working Group (TWG) discussions. 

According to DPIA, future editions of the COP will be updated accordingly as the industry grows and evolves. The association, which was only inaugurated in August 2022, is also in talks with several other organisations on initiatives and programmes that will support rider welfare and upskilling efforts.

Since its establishment in 2022, DPIA has been taking an active role in initiatives and partnerships to target key areas of concern. The organisation also works on addressing concerns raised by riders in individual and industry-wide feedback sessions.