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Tag: CRM

PDX India
Publicis Groupe introduces PDX in India, with Amaresh Godbole appointed CEO
Posted on January 21, 2026
by Lyene Marie Darang
Mumbai, India — Publicis Groupe India has announced the launch of Publicis Digital Experience (PDX), a new unified offering focused on customer experience, social, and CRM services, as well as AI-driven transformation. According to the company, PDX is designed to address what it describes as “middle-funnel...
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Salesforce pledges US$1b investment in Singapore; collaborates with Singapore Airlines to implement Agentforce
Salesforce pledges US$1b investment in Singapore; collaborates with Singapore Airlines to implement Agentforce
Posted on March 12, 2025
by Aliza Carmona
Salesforce, a customer relationship management company, has pledged a five-year, US$1b investment in Singapore, solidifying its commitment to the innovation of a significant growth market for the company.
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Genuine connections over transactional relationships: Metro Singapore’s Henry Christian on innovating brand loyalty strategies
Genuine connections over transactional relationships: Metro Singapore’s Henry Christian on innovating brand loyalty strategies
Posted on February 26, 2025
by Aliza Carmona
In an exclusive interview with MARKETECH APAC, Henry shares his strategies to make Metro Singapore’s customers feel valued, building lasting and meaningful relationships.
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Fariz Yusof on transforming customer interactions through data and human interaction in new role at L'Oréal Luxe MYSG
Fariz Yusof on transforming customer interactions through data and human interaction in new role at L'Oréal Luxe MYSG
Posted on February 21, 2025
by Teddy Cambosa
“My role is at the intersection of data, technology, and customer experience, ensuring that we are connecting with consumers in the most relevant and impactful way possible across all digital touchpoints,” he said.
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On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
Posted on January 14, 2025
by Teddy Cambosa
When it comes to building brand loyalty, Sentosa Development Corporation (SDC) strives to deliver exceptional customer experiences while fostering meaningful, lasting connections with its island guests to meet their ever-evolving needs.
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How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
How Sentosa Development Corporation’s transformed guest experiences with Salesforce CRM
Posted on January 13, 2025
by MARKETECH APAC
The travel and tourism industry is changing fast, and it’s not just about offering stunning destinations or top-notch service anymore. Today’s travellers expect a seamless experience at every step—whether they’re booking online, scrolling through recommendations, or checking in at a hotel. If brands...
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Messagebird rebrands as Bird, adjusts service pricing to promote accessibility to enterprises
Messagebird rebrands as Bird, adjusts service pricing to promote accessibility to enterprises
Posted on February 2, 2024
by Teddy Cambosa
In a blog post by Bird CEO Robert Vis, he announced the rebrand with more details on the platform's change in pricing, citing that they will be staying away from offering high markups like their competitors, promising to deliver services to clients at the lowest possible cost.
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Zoho announces unified platform ‘Zoho Marketing Plus’
Zoho announces unified platform ‘Zoho Marketing Plus’
Posted on May 16, 2022
by Teddy Cambosa
Zoho Marketing Plus includes a vast array of integrated capabilities aimed at helping digital marketers achieve greater results.
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HubSpot partners with ticketing platform Humanitix
HubSpot partners with ticketing platform Humanitix
Posted on April 27, 2022
by Teddy Cambosa
HubSpot users can synchronise their contacts and ticketing information via the new Humanitix integration with HubSpot.
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HubSpot relaunches Service Hub to aid companies to prioritise CX
HubSpot relaunches Service Hub to aid companies to prioritise CX
Posted on March 16, 2022
by Teddy Cambosa
HubSpot's Service allows companies to deepen customer relationships while driving team efficiency and connecting to the front office.
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