Tag: Comscore
Working in conjunction with SeeHer, Comscore created a new way for brands and advertisers to understand the significance of gender equality for their target audiences from their behavior, interests, and attitudes by embedding gender equality attributes in the Comscore Plan Metrix Suite.
Both clients of Comscore and Tremor International will be able to leverage cookie-free pre-bid audience targeting across desktop, mobile and CTV.
DoubleVerify has announce partnership with Comscore to develop an integrated media quality verification and audience measurement solution to help advertisers to seamlessly measure the impact of their full media plan.
Han Seng Lim will continue to build on the relationships that Comscore established with both existing and new clients.
The partnership between dentsu Media and Comscore means more localized approach to gathered local market insights based from various media.
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