Tag: China
China – NBA China has entered a multiyear collaboration with Alibaba Cloud, naming the company its Official Cloud Computing and AI Partner to enhance how fans in China experience and engage with the league through advanced AI and cloud technologies. Under the partnership, Alibaba Cloud will develop applications...
China – Global marketing agency TEAM LEWIS has named Jeremy Jiang as senior business development manager in Shenzhen, marking a key move in its expansion across the Greater China region. Jiang has extensive experience in integrated marketing and supporting brands in building their presence both domestically...
China – Monks, the digital-first brand of S4Capital plc, has promoted Dixi Chern (庄迪希) to general manager (GM) of its Shanghai office, effective immediately. Chern, an award-winning marketing leader, has held senior roles across networks such as TBWA, POSSIBLE, and MullenLowe, bringing expertise in business,...
China – Apple China has unveiled its first-ever ‘Shot on iPhone’ music video collaboration, teaming up with superstar Jackson Wang to spotlight the advanced camera capabilities of the new iPhone 17 Pro. Titled ‘Let Loose’, the music video is a personal project for Wang, which he co-directed with Ojun...
China – Friso, a brand in infant and toddler nutrition, has teamed up with smart device maker Xiaodu and Publicis Media China to launch AI Audio Book 3.0—an upgraded storytelling tool designed to help families connect through interactive, AI-powered narratives. Now in its third iteration, AI Audio Book...
China – Global communications agency Burson has named Maggie Lu as CEO of its China operations, effective immediately. She will be based in Shanghai. In her new position, Lu will oversee Burson’s business across Beijing, Shanghai, Guangzhou, and Shenzhen, with responsibilities covering client service,...
Japan – Dentsu Inc. and Dentsu Anime Solutions Inc. have launched a new global brand, “dentsu anime solutions (das),” aimed at driving the overseas expansion and commercial growth of Japanese anime content. The newly introduced ‘das’ brand is set to support the global growth of Japan’s anime industry...
China – McCann Worldgroup has appointed Arthur Tsang as chief creative officer for Greater China, bolstering its creative leadership as part of its growth strategy in the region. Tsang brings with him extensive experience and a distinctive cross-disciplinary background that spans advertising, music,...
China – To preserve and revive a fading cultural tradition, TBWA Group China partnered with the Yangzhou Municipal Bureau of Culture, Radio, TV and Tourism to reimagine the iconic Qiao Bei (敲背) ritual—the traditional back-tapping massage—through a creative new campaign. In recent years, there has been...
Singapore – In a bid to sharpen its regional focus and unlock new growth opportunities, Club Med has unveiled a major restructuring of its Asia Pacific operations, including the consolidation of business units and key leadership appointments. As part of its major restructuring, Club Med is consolidating...
