Singapore – Golin, a public relations agency under the umbrella of the Interpublic Group (IPG) has appointed Shouvik Prasanna Mukherjee as the new chief creative officer for the agency in its APAC operations, where he will be responsible in leading Golin’s data-driven, earned-first creative ideas to inspire and create change for clients across the region. 

Mukherjee brings over 16 years of experience across advertising and public relations disciplines to this role and is a sought-after thought leader. He regularly speaks at industry conferences, engages in mentorship programmes and delivers guest lectures at multiple universities in Singapore. Mukherjee has been a member of the jury for industry awards including the Cannes Lions, Spikes Asia and the SABRE Awards.

In his new role, Mukherjee’s first point of business will be to shape and grow a global creative team across the agency’s markets in Asia Pacific to deliver ideas that earn attention, build businesses and deliver exceptional client results. 

In addition, He will oversee the firm’s conceptual creators, graphic designers and content production teams for the region, and he will take an active role in building the data analytics capabilities in Singapore where he previously held the role of executive creative director since 2015.

Speaking about his appointment, he said, “Earning attention requires brave creativity that is culturally relevant and fuelled by insights and analytics. It delivers business results, as well as inspires awe, breaks stereotypes, and basically blows the mind. I’m excited to expand this incredible team so we can service more clients across the region with bold ideas.”

He will be reporting to Darren Burns, president for Asia Pacific at Golin. In addition to his chief creative officer role, Mukherjee will continue to lead the data, analytics and content team in Singapore.

“Shouvik has been an integral part of the Golin team for over a decade, leading multiple award-winning campaigns. He will bring unparalleled energy and passion to drive growth by focussing on regional collaboration and earned-first creative ideas,” Burns stated.

Mukherjee has conceptualized and executed award-winning campaigns for Golin clients including Guinness, Heineken, McDonald’s, Magnum, Nespresso, Panasonic, Porsche and Twitter.

Hong Kong – Global creative and CRM agency Wunderman Thompson has appointed Sheungyan ‘Mayan’ Lo, the current head of its APAC unit’s creative team, to be its new chief creative officer in Hong Kong.

Lo has been at the helm of the APAC creative team for more than two decades and will continue to be heavily involved in client work and support the creative team and leadership in the Greater China offices and beyond.

With Lo’s guidance, the APAC unit has been recognized at some of the industry’s best shows including Japan’s AI Manga for KIOXIA and Thailand’s Stay Home Miles Exchange for Thai Airways. 

In addition, his work has received accolades worldwide at award-giving bodies such as Cannes, One Show, and D&AD, as well as Clio, and LIA, among others. Lo has also been regularly invited to be on the other side – as a jury panel to help decide which among the entries are award-winning pieces of work. 

As part of the new role, Lo will be leading the Hong Kong creative department.

Commenting on his appointment, Lo said, “I am delighted to go back home. And I am even more excited to work closely with all the talents in my home market.”

Meanwhile, Matt Parry, the managing director at Wunderman Thompson Hong Kong, vouched for Lo, looking to him as one of the most respected creative leaders in Asia. 

“He has an incredible track record of delivering outstanding creative solutions for some of the most iconic brands in this region. I could not be more excited that Mayan is returning home,” said Parry.

Lo’s appointment coincides with the departure of Carlos Camacho, executive creative director, who is moving to the Amsterdam team.

Mumbai, India – Global brand and customer experience agency VMLY&R in India has appointed Mukund Olety, former group creative director at advertising company BBDO Worldwide, to be its new chief creative officer. 

Olety brings with him two decades of career experience across India, China, and Southeast Asia. Aside from his previous role at BBDO, Olety has partnered with advertising agency Ogilvy in Beijing to create digital and integrated campaigns for Nestle and Audi. He has also had stints with various creative agencies such as Leo Burnett Malaysia, O&M India, JWT, and DDB Mudra, where he worked with brands such as Mercedes, McDonald’s, and Samsung, as well as Durex, and Unilever, among others.

In addition, Olety has also served on jury panels and partnered with One Club, a nonprofit organization that seeks to inspire, encourage, and develop creative excellence in advertising and design, to mentor young creatives.

In his new role, Olety will be a part of VMLY&R India’s senior leadership council. He will be instrumental in developing and boosting the creative capabilities in India in tandem with VMLY&R’s positioning of creating connected brands that add value for clients by harnessing creativity, technology, and culture. His mandate will also include driving the agency’s creative vision and nurturing its creative talent.

Commenting on his appointment, Olety said that VMLY&R has this potent mix of creativity, technology, culture, and commerce, and the ambition that they have for the India office astounded him. 

“With industry legends like Tripti, Valerie, and Anil at the helm, there is not a better group of people I want to take this ride with. I am looking forward to creating connected, future-facing and awesome work for our key clients and brands,” said Olety.

Meanwhile, Anil Nair, the CEO at VMLY&R India, commented that he could not have thought of a better person to lead their creative team in these thought-provoking times. 

“Mukund has extensive experience working on both local and global brands and working at both Indian and international levels. This grasp of both, coupled with his passion for creativity, makes him an outstanding addition to the VMLY&R family,” said Nair.

Just recently, VMLY&R India also announced the appointment of Payal Vaidya as its new executive vice president of experience design. She will be leading the customer experience design vertical, and will be responsible for evangelizing design thinking and customer-first experiences within the agency and with clients.