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Tag: AI Technology

MARKETECH-PHOTOS
Zurich Malaysia partners with Oyen to unveil first ever cat takaful product in Asia
Posted on December 6, 2023
by Aliza Carmona
Insurance and takaful solutions provider Zurich Malaysia has joined forces with Malaysia-based pet insurance platform Oyen to introduce ‘Oyen Takaful Kucing’, the first-ever cat takaful product in Asia.
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Publicis Groupe SG, SMU team up with Singtel to support future creatives with AI storytelling project
Posted on November 14, 2023
by Aliza Carmona
Global marketing and communications network Publicis Groupe, Singapore Management University (SMU), and communications technology group Singtel have joined forces to organise an AI-driven storytelling workshop for students.
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MARKETECH-PHOTOS
Teads unveil AI-driven insights for engaging omnichannel automotive campaigns with Ipsos
Posted on October 3, 2023
by Aliza Carmona
Cloud-based omnichannel platform Teads revealed the results of its collaborative research with market research firm Ipsos on key creative elements that drive success in the omnichannel automotive campaign landscape.
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Around 60% of APAC consumers express interest in AI-facilitated investment products amid perceived economic challenges
Posted on October 3, 2023
by Aliza Carmona
Almost 60% of consumers in the Asia-Pacific have expressed interest in AI-driven decision-making facilitation for their investments amid economic uncertainty and perceived financial crises, a report from dentsu revealed.
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MARKETECH-PHOTOS
Allianz blends reality and AI production to raise awareness on the reality of retirement in new campaign
Posted on September 7, 2023
by Aliza Carmona
Life insurance provider Allianz Malaysia has partnered with FCB Shout, a part of the global FCB advertising network, to release its newest "Be A-Z Ready For Tomorrow" campaign that centers on how total retirement is more than just saving money.
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Insurance brand de-ages cricket legend Sachin Tendulkar in new campaign
Insurance brand de-ages cricket legend Sachin Tendulkar in new campaign
Posted on April 7, 2022
by Teddy Cambosa
The campaign was created using bespoke DeepFake AI video regeneration technology to transform the cricket legend into an 11-year-old version of himself.
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