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Category: Southeast Asia

Prudential-Singapore-Ready-Reset-Go-Cards
Prudential SG releases limited-edition ‘power cards’ to encourage overall well-being
Posted on December 2, 2021
by Teddy Cambosa
The new power cards from Prudential Singapore helps customers to be reminded of their overall well-being in the mid of the pandemic.
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kantar study ad spend 1
E-commerce industry in PH to plug in biggest ad spend for Q3
Posted on December 1, 2021
by Jean Cabico
Kantar’s current Digital Advertising Intelligence was conducted during the period of July to September 2021.
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Metigy-New-Singapore-Office
Metigy marks presence in SEA with first office in Singapore
Posted on December 1, 2021
by Teddy Cambosa
The new office at Singapore will give Metigy a greater reach to serve SME clients in the Southeast Asia region better.
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CapitaLand-POP-MART-Rae-Virtual-Influencer-Campaign
Virtual influencer Rae breaks fourth wall as part of CapitaLand, POP MART celebration
Posted on November 30, 2021
by Teddy Cambosa
Through Capitaland's campaign, participants can enjoy a game of hide-and-seek alongside Rae and stand a chance to win a limited edition SPACE MOLLY Christmas figure.
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PGF SmartHonestAdvice Campaign
PropertyGuru Finance spreads life advice to public via ‘informative’ fleet of vans
Posted on November 30, 2021
by Jean Cabico
The movement includes a fleet of vans featuring candid life advice, which was seen across 50 island-wide locations in Singapore.
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YouTrip-B2B-Expansion-Funding
Neobank YouTrip to enter B2B space
Posted on November 30, 2021
by Teddy Cambosa
Part of materializing that B2B expansion by raising in its latest series A funding, amounting to US$30m.
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Carousell x NVPC
Carousell brings back advertising support program for charities in SG
Posted on November 29, 2021
by Jean Cabico
This year, Carousell will be offering up to SG$250,000 to support any charities and non-profit organizations in Singapore.
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FCB wins Spritzer
FCB Malaysia nabs Spritzer’s creative mandate
Posted on November 29, 2021
by Jean Cabico
According to FCB Malaysia, it has already started working on several key 2022 campaigns for natural bottled water brand Spritzer.
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Heineken SG lets you dream up holiday of choice–and gives you chance to ‘win’ it
Heineken SG lets you dream up holiday of choice–and gives you chance to ‘win’ it
Posted on November 26, 2021
by MARKETECH APAC
With local tourism an accent to the campaign, the beer brand lets you experience your dream holiday within the bounds of the beauty of Singapore.
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theasianparent
This is how much Filipino moms are willing to tuck away as ‘gift’ budget this Christmas
Posted on November 26, 2021
by Jean Cabico
The recent survey by theAsianparent found that at least six out of 10 moms plan to buy more than 10 gifts.
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