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Category: ANZ

MARKETECH-PHOTOS-_2_
DEPT unifies teams under one brand, partners with SXSW Sydney to launch activation event in Australia
Posted on October 12, 2023
by Aliza Carmona
Digital agency DEPT has partnered with SXSW Sydney for the launch of its DEPT Garden House event after its announcement to unite its Australia teams under one brand to elevate clients' digital experiences.
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Mediahub appointed as strategic media partner for New Balance ANZ
Mediahub appointed as strategic media partner for New Balance ANZ
Posted on October 10, 2023
by Brandon Yulolo
The appointment will see Mediahub undertake full funnel strategy, planning and activation across all channels for New Balance.
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Ogilvy Sydney taps global industry leaders for three new senior hires
Posted on October 10, 2023
by Gian Japsay
Ogilvy Sydney has announced three key senior appointments, which include Jane Jacob, who will serve as head of strategy, Clare Lambert, who takes on the role of Sydney client head, and Emily Shum, who joins as its customer experience director. All three of these appointments take effect immediately and...
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Constant Contact appoints Renee Chaplin as VP for APAC to accelerate regional growth
Constant Contact appoints Renee Chaplin as VP for APAC to accelerate regional growth
Posted on October 10, 2023
by Brandon Yulolo
In her new role, Chaplin will be responsible for leading Constant Contact’s growth in the APAC region and will be scaling its operations. 
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CHEP Network welcomes Rob Stone as director of people and culture
CHEP Network welcomes Rob Stone as director of people and culture
Posted on October 9, 2023
by Brandon Yulolo
In his new role, Stone will be leading the agency’s people and culture initiatives, in addition to joining the businesses executive leadership team.
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Mountain Dew takes Aussies on a wild pink ride in latest game show activation
Mountain Dew takes Aussies on a wild pink ride in latest game show activation
Posted on October 6, 2023
by Teddy Cambosa
Conceptualised alongside VaynerMedia, the game takes cues from the likes of ‘Wipeout’ and ‘Takeshi’s Castle’, the brand game show showcases challenges such as the ‘Watermelon Ski’, where contestants, including ‘Dom Littrich’ of ‘Inspired Unemployed’ fame, attempt to slide as far as they can down the...
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MARKETECH-PHOTOS
Icon Agency makes senior appointments to boost presence and digital capabilities
Posted on September 28, 2023
by Aliza Carmona
Icon Agency has announced three senior appointments, with Dr. Jason Guo as the new chief technology officer, Andrew Mackay as executive director of digital, and Isaac Townsend as lead developer, to strengthen its presence and bolster its digital capabilities in Australia.
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Around 73% of influencers take to Instagram to support Australian Indigenous Voice referendum
Around 73% of influencers take to Instagram to support Australian Indigenous Voice referendum
Posted on September 27, 2023
by Brandon Yulolo
The past three months have seen 1,773 posts on Instagram about the referendum, shared by a total of 805 influencers, reaching over 4.5 million people. 87.5% of the Instagram posts supported the referendum and only 2.5% were against it. 
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Johnnie Walker steps up AFLW campaign with boot collection inspired by women trailblazers via Leo Burnett
Posted on September 26, 2023
by Aliza Carmona
Johnnie Walker, the official partner and sponsor of AFLW, has partnered with Leo Burnett Australia for its ‘Keep Walking Boldly’ campaign, which celebrates the progress made in women’s sports through the launch of a handcrafted boot collection.
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MARKETECH-PHOTOS
The Works appointed to lead creative direction for Australian theme park Dreamworld
Posted on September 25, 2023
by Aliza Carmona
The Works, a creative agency part of Capgemini, has announced its partnership with Australia’s iconic theme park Dreamworld to shape creative direction for the brand and its marketing strategies.
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