Category: Southeast Asia
Indonesia – Dentsu Indonesia and Samsonite have teamed up to launch ‘Scholar Panel,’ a noise-reducing solution made from recycled luggage waste to combat aircraft noise pollution in schools near Soekarno-Hatta Airport. The Scholar Panel initiative is part of Samsonite’s annual trade-in program, developed...
The event–part of the What’s NEXT in Marketing 2025 conference series–was held on 20 February at One Farrer Hotel, and provided brands and marketers with the latest insights, strategies, and tools to thrive in a constantly evolving industry.
KFC is dishing out a fix for women’s generally tiny jean pockets this International Women’s Day.
Consumers in Southeast Asia (SEA) are eager to upgrade their devices in the next 12 months, according to a report from GrabAds, super app Grab’s advertising arm.
Singapore – Creative agency VML Singapore and menstrual care brand Blood is breaking menstrual taboos in its latest ‘Period Squad’ campaign. The newly launched campaign aims to dismantle outdated perceptions of menstruation, encouraging open dialogue. The ‘Period Squad’ features the characters Crampy,...
Singaporeans are using more social media platforms monthly, despite the overall decline in their average time spent online, according to Meltwater and We Are Social’s report.
Indonesia – Indonesia’s Competition Supervisory Commission (KPPU) has fined Singapore-based Trusty Cars Ltd 1.5 billion rupiah (US$91,883) for missing the deadline to report its acquisition of a stake in PT Mitra Pinasthika Mustika Rent (MPMRent). Doing business as Carro in Southeast Asia, the company...
In an exclusive interview with MARKETECH APAC, Henry shares his strategies to make Metro Singapore’s customers feel valued, building lasting and meaningful relationships.
This enables Malaysian customers to enjoy interest-free installment payment options when shopping for a wide range of products on Temu's platform. New Atome users will also benefit from exclusive discount vouchers with their first purchase with Temu.
The new feature was developed to promote greater synergy with AEON’s wider ecosystem, namely merchant partners such as ZUS Coffee and Tealive. AEON Bank’s effort to promote cashless transactions is also supported by PayNet via Neko Missions DuitNow QR programme.
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