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Category: Southeast Asia

Colgate lets consumers purchase sustainably with a smile in latest Shopee campaigns via VMLY&R
Colgate lets consumers purchase sustainably with a smile in latest Shopee campaigns via VMLY&R
Posted on December 12, 2023
by Brandon Yulolo
Running from the end of October to early November 2023 across Southeast Asia and Taiwan, the campaigns saw Colgate offering shoppers highly attractive discounts on its range of recyclable and sustainable oral, personal and home products.
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4As Malaysia responds to PIAM, MTA ownership demands on intellectual property to defend creative integrity 
Posted on December 12, 2023
by Azunta Gaviola
Malaysia – In an effort to defend the company’s creative integrity, the Association of Accredited Advertising Agents Malaysia (4As) has recently expressed its utmost denunciation of Persatuan Insurans Am Malaysia (PIAM) and the Malaysian Takaful Association’s assertion of ownership and retention rights...
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Hepmil PH debuts new talent programmes to boost creators’ network capabilities
Posted on December 12, 2023
by Aliza Carmona
Tech-driven media company Hepmil Philippines, a regional arm of Hepmil Media Group, has launched a series of new programmes that aim to strengthen the capabilities and skills of all talents and creators under its network.
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TravelSEA
What's NEXT 2024: How to gear up in capturing SEA's year-end travel demand
Posted on December 12, 2023
by MARKETECH APAC
GrabAds’ recent Southeast Asia Travel Insights 2023 report revealed that 72% of its in-app survey respondents are eager to travel abroad over the next 12 months. This number marks a substantial 84% increase since the reopening of borders - in just one year.
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Carousell Group launches report centred on championing sustainability through second-hand transactions
Posted on December 11, 2023
by Aliza Carmona
Multi-category classifieds and recommerce marketplace Carousell Group has launched its ‘Circular Economy Impact Report’ that showed how secondhand transactions have made a positive climate impact in greater Southeast Asia.
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Around 3 of 5 SG travellers note having at least one airline loyalty program: survey
Posted on December 11, 2023
by Gian Japsay
According to the most current YouGov Surveys data, three out of every five Singaporean customers (61%) are members of at least one airline loyalty program. 
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SG gov’t partners with Starcom SG, Publicis Play to launch immersive urban farming game on Roblox
Posted on December 11, 2023
by Aliza Carmona
The Ministry of Communications and Information (MCI) and Singapore Food Agency (SFA) have forged a partnership with Publicis Media’s Starcom Singapore and Publicis Play to launch ‘SG Farm Tycoon’ on Roblox.
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TikTok announces US$1.5b investment to GoTo’s e-commerce business in Indonesia
TikTok announces US$1.5b investment to GoTo’s e-commerce business in Indonesia
Posted on December 11, 2023
by Teddy Cambosa
In an official statement, both entities have said that this arrangement will allow both TikTok and GoTo to each serve Indonesian consumers and MSMEs more comprehensively.
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Converge, Salesforce bring generative AI solutions with PH’s first technology-driven contact centre
Posted on December 7, 2023
by Azunta Gaviola
Manila, Philippines – In an effort to bring technology-driven transformation to the scene, Converge ICT Solutions recently announced a strategic collaboration with Salesforce, a global technology company and AI customer relationship management platform, enhancing customer experiences and operational...
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Klook completes US$210m funding to support business growth, financial stability
Klook completes US$210m funding to support business growth, financial stability
Posted on December 7, 2023
by Teddy Cambosa
The company will also collaborate with the new strategic investors in the region, to increase market share and boost growth, tapping into the fast-growing middle class in Southeast Asia. 
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