Category: Marketing
Noted by the local industry knowledge and enthusiasm brought by the team in respect to their businesses, each of the global tech leaders identified TEAM LEWIS Australia as their ideal partner to provide strategic consultancy and implementation across their communications efforts in Australia and New...
China – Coca-Cola has brought back its iconic ‘Share a Coke’ campaign, launching a new China-focused initiative that features personality-themed bottles designed to spark fun and meaningful connections among friends and family. Developed by WPP Open X and led by Ogilvy Shanghai, Coca-Cola’s latest iteration...
Online used car platform Carro is reviving its award-winning ad series in its latest campaign for its 10th anniversary.
To celebrate this milestone, IKEA Australia has launched a 360-degree brand campaign ‘Just the Start’ – reflecting on the impact it has had on Aussie homes over the last five decades, and acknowledging IKEA is ready to do so much more Down Under for the next 50 years.
In Indonesia’s high-stakes marketing arena, agility isn’t optional—it’s everything. From navigating hyperlocal nuances to staying ahead of digital shifts, brands need more than just media buying—they need partners who can decode complexity and deliver results with speed and purpose. Omnicom Media Group...
Digital telco Circles.Life is providing its subscribers free access to CirclesAI, a tool powered by OpenAI’s latest models.
Australia – Taboola has appointed Shivani Pant as regional publisher director for Asia Pacific (APAC), a newly created role aimed at supporting the company’s accelerating expansion and deepening partnerships across the region. In her new role, Pant will be based in Sydney and will lead efforts to align...
In HAVAS Ortega’s latest report It’s a Gen-Z World and You’re All Just Living in It, it highlighted how the younger ‘prosumers’ of today are shaping culture, challenging norms, and setting the stage for a future where authenticity, purpose, and innovation define what truly matters.
India – Canon India, in collaboration with Dentsu Creative Webchutney, has launched its latest campaign that taps into the spirit of Young India, inspiring a new generation to imagine, create, and break boundaries. Titled ‘Go Beyond’, the new campaign marks a shift in Canon India’s messaging, positioning...
Likewise, marketing ROI isn’t the product of one click. It’s collaborative. It’s cumulative. And it deserves to be measured that way.
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