Mannings expands into experiential wellness with BoostUP city-wide pop-up

Hong Kong – Mannings has partnered with Hong Kong-based wellness advocate and brand strategist Charlz Ng to stage a two-day wellness and beauty festival at the West Kowloon Cultural District, aimed at bringing wellness from concept into everyday practice.

The Mannings BoostUP Fiesta will take place on 25–26 April at the West Kowloon Cultural District, positioning itself as a wellness and beauty discovery pop-up featuring interactive experiences, mind-body sessions, community activities, and complimentary health assessments conducted by the Mannings Professional Health Team.

The initiative marks Mannings’ continued push into experiential wellness, as the health and beauty retailer expands beyond traditional retail into community-led wellness experiences. The event will bring together more than 50 wellness experts, movement leaders, and community groups, offering over 40 activities across six themed zones designed to introduce different aspects of holistic wellbeing.

Among the zones is Mannings House, which will offer health and wellness assessments, including skin analysis, AI hair and scalp assessment, cardiovascular and stress monitoring, and body composition analysis. Other areas include the BoostUP Stage for fitness and mindfulness sessions; Bloom Garden for wellness workshops such as Pilates and sound healing; and Wellness Village, a marketplace featuring health and beauty brands.

The event will also include a Play Zone focused on movement-based games and challenges, as well as a Breathing Corner designed as a quiet space for rest and recovery.

Doreen Cheng, marketing director for DFI Retail Group Health & Beauty, North Asia, and H&B Own Brand Power Brand, said, “Our customers are increasingly embracing wellness as a holistic, lifestyle-driven pursuit.” Mannings BoostUP is an experiential platform where wellness becomes immersive, uplifting and part of everyday life. Through these experiences, we invite customers to reconnect meaningfully with their complete selves so that everyone can explore their own version of ‘being in a good state’ at their own pace.”

The BoostUP Fiesta forms part of Mannings’ broader strategy to promote preventative and lifestyle-focused wellness, reflecting growing consumer interest in holistic health that includes physical, emotional, and social well-being. By hosting the event in a public space, the company aims to make wellness activities more accessible while building engagement beyond store environments.

Alex Liu, managing director of Mannings Hong Kong, Macau and China, said, “Today’s customers see health as much more than ‘pills when you’re ill’. They aspire to build a richer, more vibrant life for themselves, nurturing their physical, emotional, appearance and social well-being every day. As Hong Kong’s trusted advisor for wellness, Mannings is committed to supporting our customers on this journey – through professional expertise, technology and community networks. Mannings BoostUP marks an important milestone in how we reimagine wellness and embodies our commitment to grow together with the city.”

Charlz Ng, Hong Kong–based wellness advocate, brand strategist, community builder and founder of 120 Collective, added, “At Mannings BoostUP, you don’t need to be an athlete or gym enthusiast.” We aren’t chasing records or keeping score; we’re here to help people understand themselves a little better. That’s why partnering with Mannings felt natural to us. We share the belief that wellness should be part of daily life and that everyone should be able to engage with it in their own way. It’s about the courage to try something new, the joy of discovery, and the magic that happens when we move together.”

The Mannings BoostUP Fiesta will be held at the Great Lawn of the West Kowloon Cultural District from 9:00am to 7:00pm on 25–26 April 2026, featuring six themed zones, stage sessions, workshops, and wellness talks.