Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Marketing Southeast Asia
No posts found

Jollibee to bring South Korea’s Compose Coffee to the Philippines

by Lyene Marie Darang

-

February 17, 2026

Manila, Philippines – Jollibee Foods Corporation has announced that its subsidiary, Fresh N’ Famous Foods, Inc. (FNF), has entered into a Master Franchise Agreement to bring South Korea-based Compose Coffee to the Philippines. The move is part of the Jollibee Group’s strategy to expand its presence in the growing coffee and beverage segment.

Compose Coffee was founded in South Korea in 2014 with a focus on making quality coffee widely accessible. Since its launch, the brand has grown to over 3,000 stores, offering staples such as Americanos and flavoured lattes, alongside Korean-inspired menu innovations. 

Moreover, the brand operates one of Korea’s advanced smart roasting systems, overseeing bean selection, roasting profiles, and flavour consistency across its outlets. Compose Coffee has also engaged in high-profile branding efforts, including a partnership with V of BTS, which has contributed to its cultural relevance and consumer appeal.

Jollibee Group Philippines chief executive officer Joseph Tanbuntiong said, “We are extremely excited to introduce Compose Coffee to the Philippines this 2026, aligned with its mission of making high-quality coffee more accessible to consumers.”

Joseph added, “This planned launch strengthens one of our key strategic growth pillars—the coffee and tea segment—and positions the Jollibee Group to play a more meaningful role in our customers’ daily routines. We look forward to bringing more moments of joy to Filipinos through innovative, world-class beverage experiences.”

Richard Shin, chief financial and risk officer and CEO of Jollibee Group International, added, “Compose Coffee’s entry into the Philippines reflects the Jollibee Group’s commitment to scaling brands with strong global potential. In every market where it operates, we’ve seen a disciplined operating model and deep focus on product quality that creates a repeatable formula for growth.”

He added, “We’re excited to bring that momentum to the Philippines and introduce more consumers to a brand that delivers both excellence and accessibility in every cup.”

Moreover, Compose Coffee is expected to complement the Jollibee Group’s existing portfolio, leveraging the company’s operational expertise, scale, and understanding of the Philippine consumer to strengthen its beverage-led offerings.

Ahead of this launch, Jollibee announced in January its plans to create a standalone international business, with the intention of listing the new entity on a United States securities exchange.

Related Tags Joseph Tanbuntiong Richard Shin Philippines Jollibee JFC Jollibee Foods Corporation Compose Coffee Fresh N’ Famous Foods Inc. Master Franchise Agreement Coffee and Beverage Segment
Share this article

Related Articles

View All
Highlands Coffee Vietnam IPO listing
Marketing Southeast Asia
Jollibee’s Highlands Coffee reportedly exploring $300m–$400m IPO in Vietnam
January 27, 2026
By Aliza Carmona
Jollibee growth plans in coffee, tea, and THW
Marketing Southeast Asia
Jollibee announces growth plans for coffee, tea, and Chinese Cuisine segments
January 22, 2026
By Lyene Marie Darang
Jollibee new campaign on iconic 'Chickenjoy'
Marketing Southeast Asia
Jollibee launches new campaign spotlighting the craft behind ‘Chickenjoy’
January 21, 2026
By Lyene Marie Darang
Jollibee Foods Corporation
Marketing Global
Jollibee Foods Corporation plans international business spin-off, eyes US listing
January 6, 2026
By Lyene Marie Darang
Jollibee 'Buo ang Saya ng Pasko' campaign
Marketing Southeast Asia
Jollibee highlights evolving traditions and Filipino togetherness in new holiday campaign
December 17, 2025
By Lyene Marie Darang
JOLLIBEE SINGAPORE
Marketing Featured
Bee-hind the ‘Joy’ in Chickenjoy: Jollibee’s ‘joyful leap’ to Singapore’s customer service summit
December 4, 2025
By Sharona Nicole Semilla
No posts found

Featured Articles

View All
Greenpark 2026_Article FI (1)
Marketing Featured Southeast Asia
The Rules of Search Have Changed: AI Visibility Takes Centre Stage
February 13, 2026
By MARKETECH APAC
Meltwater 2026_Beauty Feature Image
Marketing Featured Global
Inside the ‘beauty trend book’: Discover how emotion-led beauty bridges consumer connection
January 27, 2026
By Lyene Marie Darang
Events_Feature Image (1920 x 1080) (6)
Marketing Featured Global
Financial services marketing: How leading banks and insurers stay ahead on social media compliance
January 26, 2026
By Sharona Nicole Semilla
Awards 2026_Jury Article_Light
Marketing Featured APAC
Jury lineup for ‘Content Marketing Awards Asia-Pacific’ announced, representing content marketing trailblazers in APAC
January 12, 2026
By Sharona Nicole Semilla
WNSG 2026 Featured Image Singapore
Marketing Featured Southeast Asia
MARKETECH APAC announces first speaker line-up for third edition of ‘What’s NEXT in Marketing: Singapore 2026’
January 6, 2026
By Aliza Carmona
WNPH 2026 Featured Image Final
Marketing Featured Southeast Asia
‘What’s NEXT in Marketing: Philippines 2026’ fourth edition reveals first speaker lineup and expanded two-day conference programme
December 19, 2025
By Aliza Carmona
No posts found

Most Recent Articles

domino's malaysia campaign
Domino’s Malaysia sparks buzz with viral radio, social media stunts for new ‘Unbox Your Cravings’ campaign
June 24, 2026
Julian Bartolome
No posts found
Singapore shoppers prioritise relevance over hype in e-commerce discovery: report
June 24, 2026
Sharona Nicole Semilla
HENNE appoints Jaywing, The Social CliQ as new marketing partners following competitive pitch 
June 24, 2026
Julian Bartolome
Fourth edition of 'What's NEXT in Marketing: Malaysia 2026' unveils first wave of speakers
June 24, 2026
Aliza Carmona
Omnicom Oceania strengthens connected customer experience with CX Lavender acquisition 
June 24, 2026
Julian Bartolome
Sea, OpenAI deepen partnership to bring AI-powered shopping to Shopee users
June 24, 2026
Sharona Nicole Semilla
No posts found

Subscribe Now

This field is for validation purposes and should be left unchanged.
Agreement(Required)
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Featured Events

Conferences
  • Retail & E-Commerce Innovation Series
  • What's NEXT in Marketing Series
  • Digital Experience Asia Series
  • Advertising Summit Asia Philippines
Awards
  • NEXT Awards Series
  • Advertising Awards Asia Pacific
  • Content Marketing Awards Asia Pacific
  • Marketing Technology Awards
  • Retail & E-commerce Excellence Awards Asia Pacific
  • Empowered Women Awards

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

This field is for validation purposes and should be left unchanged.
Agreement(Required)

© 2026 MARKETECH APAC. All rights reserved.

We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin