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Category: Technology

ADA-Insider-Partnership-Enterprise-Marketing-Data-Analytics
ADA, Insider to drive data-led growth marketing initiatives for enterprises
Posted on March 30, 2021
by Teddy Cambosa
The partnership will see the unity of ADA and Insider platforms for the greater benefit of clients in creating their next marketing campaign across their enterprise.
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PLDT-Qualtrics-PGC-Customer-Experience
PLDT taps Qualtrics for unified CX redesign
Posted on March 30, 2021
by Teddy Cambosa
Through the partnership, PLDT will utilize Qualtrics CustomerXM program for its 25M customers.
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Google-Facebook-Ad-Networks-Appsflyer-SEA-Study-Report
Google, Facebook Ad Networks still key for market retention in SEA: report
Posted on March 26, 2021
by Teddy Cambosa
According to the latest report from Appsflyer, SEA marketing has relied heavily on onine channels, including mobile applications.
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JOLT-Digital-J-CAL-Media-Planning-Technology
JOLT Digital launches new media planning technology
Posted on March 26, 2021
by Teddy Cambosa
JOLT aims to create media planning among campaign planners 'scientifically inclined', and not based on intuition.
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Ad-Lib.io-Hong-Kong-Expansion-Appointment
Creative management platform Ad-Lib.io expands to HK, adds two new hires
Posted on March 25, 2021
by Teddy Cambosa
The regional presence of Ad-Lib.io in Hong Kong will help the company bring more focus to Greater China market as well.
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NUS Singapore Fintech
NUS answers to surging demand for FinTech talent, launches new master's degree
Posted on March 24, 2021
by MARKETECH APAC
Singapore's NUS has launched a new graduate program that will prep professionals well into FinTech careers.
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JCDecaux-Australia-Programmatic-Offering-Senior-Appointments
JCDecaux Australia launches new programmatic offering, unveils new senior hires
Posted on March 24, 2021
by Teddy Cambosa
Three new appointees join the stronghold of JCDecaux Australia, as it launches its programmatic offering in the country.
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Magnite-Data-Center-Singapore-Ad-Platform
Ad platform Magnite launches new data center in SG for APAC footprint
Posted on March 24, 2021
by Teddy Cambosa
The new data center, located in Singapore, now allows Magnite to bring its ad platform visibility in APAC, from India, to Japan and Australia.
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OMG-Annalect-Malaysia-New-Head-Daler-Kendzhaev
OMG’s Annalect MY sees Daler Kendzhaev take helm as org head
Posted on March 23, 2021
by Teddy Cambosa
OMG appoints Daler Kendzhaev to lead the country operations in Malaysia through tech subsidiary Annalect.
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BBC News collaborates with AliveNow to launch Instagram AR filters in 6 Indian languages
BBC News in India rolls out own Instagram effect that lets users be part of BBC News billboard
Posted on March 19, 2021
by Kathleen Murata
BBC News in India ties up with AliveNow for a campaign that sees the fusion of both OOH and augmented reality.
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