Category: Southeast Asia
The current year has proved a consumer behavior shift amongst Singaporeans by brand switching, new data from Qualtrics shows.
Following its successful launch on Facebook Messenger last year, POND's brings its skin analysis chatbot exclusively on Shopee.
With this programmatic OOH launch, JCDecaux aims to showcase it across digital bus advertising boards, streetside ads and on Changi Airport.
Leisure operator One Faber Group is renewing the marketing partnership of digital marketing agency Hashmeta.
After recently launching its delivery-only supermarket to Petaling Jaya, Grab Malaysia has made available GrabSupermarket to Klang Valley.
For the pilot episode of MARKETECH EXPERT UP CLOSE, we sat down with Yens Chong, the founder of Malaysia's integrated creative agency DreamsKingdoms.
Globe in the Philippines is the latest telco in the country to unveil Korean superstars as brand ambassadors.
CIMB Bank PH has recently uploaded a new Christmas-themed video ad that focuses on the reality of breadwinners during the pandemic.
Before Dabs became a strategic leader of one of the leading digital communications agencies in the Philippines, he was a "writing mercenary." Find out how he made the inspiring transition.
The SME arm of PH telco Globe is running an online bazaar through Lazada, as part of Globe's ongoing 'Gift Local' campaign.
