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Category: Southeast Asia

Aimazing X Power Plant Mall
Rockwell’s Power Plant Mall ties with retail data platform Aimazing to launch annual raffle digitally
Posted on December 3, 2021
by Jean Cabico
Aimazing will enable Power Plant Mall to automate the entire raffle process and focus on better user experiences.
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How much do Singaporean parents need to cover basic baby items?
How much do Singaporean parents need to cover basic baby items?
Posted on December 3, 2021
by MARKETECH APAC
The study also measured the estimated budget against minimum wage to measure how capable parents in Singapore and Malaysia can provide baby care.
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In this ad, cats mount an uprising against owners for proper seafood
In this ad, cats mount an uprising against owners for proper seafood
Posted on December 3, 2021
by MARKETECH APAC
Our pets are mum but we know we may have wronged them one way or another. This ad by Malaysian pet food brand realizes what may happen when furry friends get enraged.
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Lazada PH 12 12 Grand Christmas Sale
Lazada PH launches 12.12 Grand Christmas Sale
Posted on December 3, 2021
by Jean Cabico
Lazada’s holiday campaign includes a new TV commercial featuring popular celebrities in the Philippines and local brand ambassadors.
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PerfectPitch PR Network
Independent agencies come together to form new ‘PerfectPitch Asia PR Network’
Posted on December 3, 2021
by Jean Cabico
The new network is composed of female founders who are experts in brand strategy, public relations, integrated marketing, and social media.
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Prudential-Singapore-Ready-Reset-Go-Cards
Prudential SG releases limited-edition ‘power cards’ to encourage overall well-being
Posted on December 2, 2021
by Teddy Cambosa
The new power cards from Prudential Singapore helps customers to be reminded of their overall well-being in the mid of the pandemic.
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kantar study ad spend 1
E-commerce industry in PH to plug in biggest ad spend for Q3
Posted on December 1, 2021
by Jean Cabico
Kantar’s current Digital Advertising Intelligence was conducted during the period of July to September 2021.
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Metigy-New-Singapore-Office
Metigy marks presence in SEA with first office in Singapore
Posted on December 1, 2021
by Teddy Cambosa
The new office at Singapore will give Metigy a greater reach to serve SME clients in the Southeast Asia region better.
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CapitaLand-POP-MART-Rae-Virtual-Influencer-Campaign
Virtual influencer Rae breaks fourth wall as part of CapitaLand, POP MART celebration
Posted on November 30, 2021
by Teddy Cambosa
Through Capitaland's campaign, participants can enjoy a game of hide-and-seek alongside Rae and stand a chance to win a limited edition SPACE MOLLY Christmas figure.
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PGF SmartHonestAdvice Campaign
PropertyGuru Finance spreads life advice to public via ‘informative’ fleet of vans
Posted on November 30, 2021
by Jean Cabico
The movement includes a fleet of vans featuring candid life advice, which was seen across 50 island-wide locations in Singapore.
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