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Category: Southeast Asia

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Audi Singapore partners with Burnt Ends Hospitality Group to launch German-inspired bakery
Posted on October 24, 2024
by Aliza Carmona
Audi Singapore has joined forces with Burnt Ends Hospitality Group to launch the ‘Audi X Burnt Ends Bakery’ at the Audi House of Progress in Cross Street Exchange. The new bakery will serve a curated selection of German-inspired pastries and baked goods.
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McCann Worldgroup Singapore names Dan Parmenter as creative director
McCann Worldgroup Singapore names Dan Parmenter as creative director
Posted on October 24, 2024
by Teddy Cambosa
With 18 years’ experience in South Africa, Hong Kong and Singapore, Dan will be instrumental in enhancing the agency's creative vision and driving successful campaigns for clients.
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Wild Space tackles wildlife issues through human lens in new OOH campaign with designory
Posted on October 23, 2024
by Aliza Carmona
Wild Space, a nature conservation organisation, has teamed up with content experience agency designory, a part of Omnicom Production, to launch a new out-of-home (OOH) campaign in Singapore that reframes wildlife issues as surprisingly relatable human stories.
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We Are Social Singapore appoints Rodrigo Mitma as new creative director
Posted on October 23, 2024
by Aliza Carmona
We Are Social Singapore, a socially-led creative agency, has strengthened its creative leadership by appointing award-winning creative director Rodrigo Mitma to co-lead its team.
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Bitget encourages crypto users to ‘Trade Smarter’ in latest campaign with Vantage Pictures
Bitget encourages crypto users to ‘Trade Smarter’ in latest campaign with Vantage Pictures
Posted on October 23, 2024
by Aliza Carmona
The ‘Trade Smarter’ campaign infuses humorous elements, veering away from the usual high-stakes tone of financial advertising. It aims to provide a sense of fun and relatability in crypto trading.
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PayMate launches Business Payments app in Malaysia to enable better financial management for SMEs
PayMate launches Business Payments app in Malaysia to enable better financial management for SMEs
Posted on October 22, 2024
by Aliza Carmona
PayMate, a B2B payments platform, has launched its Business Payments app in Malaysia to encourage better financial management and business growth for small and medium-sized enterprises (SMEs) in the country.
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Reckitt partners with GrabAds to drive growth across SEA using retail media network
Posted on October 22, 2024
by Aliza Carmona
Reckitt has teamed up with GrabAds, the advertising arm of Grab, to elevate brand visibility and drive sales across Southeast Asia by harnessing GrabAds' retail media network (RMN) capabilities.
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Doña Elena elevates home-cooked meals with sense of luxury in latest campaign with BBDO Guerrero
Doña Elena elevates home-cooked meals with sense of luxury in latest campaign with BBDO Guerrero
Posted on October 21, 2024
by Aliza Carmona
With the tagline ‘Feast like a Doña. Cook with Doña Elena,’ the campaign emphasises that through the brand’s olive oils, families can experience gourmet dining experience at home.
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Tra Mongkut turns Thai farmers into style icons with new upcycled streetwear line via VML Thailand
Posted on October 21, 2024
by Aliza Carmona
Tra Mongkut, a Thai fertiliser brand, has teamed up with VML Thailand and upcycling expert Sackitem to launch an innovative campaign that turns used fertiliser bags into a stylish, functional streetwear collection tailored for the agricultural community.
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SM Supermalls launches ‘Save From Extinction’ campaign with DENR to protect local critically endangered species in the Philippines
SM Supermalls launches ‘Save From Extinction’ campaign with DENR to protect local critically endangered species in the Philippines
Posted on October 21, 2024
by Aliza Carmona
Through the ‘Save From Extinction’ campaign, SM Supermalls aims to promote awareness through posters, videos, and fundraising booths within its malls.
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