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Category: Southeast Asia

SG’s Ministry of Home Affairs, VML unveil bold SGSecure social films that hide terror threats in plain sight
SG’s Ministry of Home Affairs, VML unveil bold SGSecure social films that hide terror threats in plain sight
Posted on July 31, 2025
by Teddy Cambosa
The campaign supports SGSecure’s overarching mission to prepare Singaporeans for the evolving threat landscape. As part of this national initiative, the films urge the public to remain alert, recognise danger signs, and know how to respond effectively in emergencies.
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LePub Singapore taps Jordan Price as chief strategy officer
LePub Singapore taps Jordan Price as chief strategy officer
Posted on July 31, 2025
by Aliza Carmona
Creative agency LePub Singapore has named Jordan Price as its chief strategy officer, strengthening its leadership team.
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Havas launches joint venture between HAVAS Red and H/Advisors in Singapore
Havas launches joint venture between HAVAS Red and H/Advisors in Singapore
Posted on July 30, 2025
by Teddy Cambosa
Havas has unveiled a new joint venture between HAVAS Red and H/Advisors in Singapore, aimed at delivering a comprehensive communications offering that merges strategic corporate expertise with public relations, social, experiential, and content capabilities.
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the hoffman agency thailand expansion
The Hoffman Agency strengthens regional expansion with new Thailand office
Posted on July 30, 2025
by Aliza Carmona
Thailand – The Hoffman Agency has officially expanded into Thailand, marking a strategic move that underscores both the firm’s global growth and Thailand’s accelerating digital transformation. Hoffman, a tech-focused agency headquartered in Silicon Valley, sees Thailand as a market in need of deeper...
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Grain unveils first-ever living kitchen experience in new activation via Anak, This Humid House
Grain unveils first-ever living kitchen experience in new activation via Anak, This Humid House
Posted on July 30, 2025
by Teddy Cambosa
Through a series of multisensory exhibits, attendees explored how Grain has shaped its distinct approach to food, grounded in bold experimentation with ingredients, flavours, and international cuisines. 
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Chowking’s Jia Du on evolving the brand’s positioning–and what makes the trifecta of great insights-driven campaign
Chowking’s Jia Du on evolving the brand’s positioning–and what makes the trifecta of great insights-driven campaign
Posted on July 29, 2025
by Teddy Cambosa
For Jia Du, meeting those changes at Chowking meant more than updating menus or launching flashy campaigns.
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Superman meets Mirinda in Dentsu Creative Vietnam’s latest campaign
Superman meets Mirinda in Dentsu Creative Vietnam’s latest campaign
Posted on July 29, 2025
by Aliza Carmona
Dentsu Creative Vietnam is bringing Superman into the soft drink scene for its latest campaign for Mirinda.
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IKEA Philippines taps Stratworks to build stronger local connections
IKEA Philippines taps Stratworks to build stronger local connections
Posted on July 29, 2025
by Teddy Cambosa
In choosing Stratworks, IKEA Philippines sought a partner who understands not just communications, but the Filipino way of life. 
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APRW to drive strategic communications with new client partnerships
APRW to drive strategic communications with new client partnerships
Posted on July 29, 2025
by Aliza Carmona
Reflecting its commitment to communications, APRW has forged partnerships with Our Tampines Hub (OTH), SOZO, and the Singapore Chamber of Commerce Indonesia (SingCham).
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PH cable channel Cignal unveils new brand refresh
PH cable channel Cignal unveils new brand refresh 
Posted on July 29, 2025
by Teddy Cambosa
The redesigned brand identity reflects the company’s shift toward a multi-platform approach, aimed at delivering content in diverse formats to meet the changing preferences of Filipino audiences.
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