Category: Southeast Asia
Subway Malaysia has rolled out a larger-than-life experience at Bukit Bintang to mark the debut of The Ultimate Footlong Meal, its latest limited-time offering that the brand describes as “Too Big To Contain.”
Jakarta, Indonesia — Unilever Indonesia’s oral care brand Pepsodent has introduced its first premium whitening toothpaste, ‘Pepsodent Ultra White’, as part of a new campaign unveiled at Jakarta Fashion Week (JFW). The launch marks the brand’s move into the beauty and fashion categories, traditionally...
Said event is the last conference of MARKETECH APAC’s What’s NEXT in Marketing series this year, which began in Singapore, then in the Philippines, Hong Kong, and Indonesia.
Southeast Asia — OpenAI has launched its Sora app in Thailand, making the country one of the first in Asia to access the company’s next-generation artificial intelligence (AI) video creation platform. The app is also being rolled out in Vietnam and Taiwan. According to OpenAI, Thailand was chosen for...
It is not a rare occurrence that the Indonesian food and beverages sector is growing rapidly, with +7.5% year-over-year growth. Relatively, the industry has also grown to rely more on digital search for recipes, food trends, and even operational hacks. Hence, this became a double-edged sword: as the...
The 12-week campaign sits within Maybank’s ‘Served Your Way’ brand platform and will see buses operating across the island, including the heartlands, key commercial districts and the Causeway.
Singapore – CHAGEE Singapore has opened ‘CHAGEE Pagoda House’, its first-ever tea-and-retail concept store, blending modern design with the spirit of Chinatown’s traditional teahouses. Located along Pagoda Street in the heart of historic Chinatown, the new concept store reinterprets the essence of old...
In the dynamic world of creative networks, balancing innovation with operational excellence is both an art and a science. Few leaders understand this better than Anne Mutia Ridwan, chief operating officer of Future Creative Network (FCN), who has been instrumental in shaping how the group harmonises...
Singapore — Digital travel platform Agoda has announced a new partnership with ONYX Hospitality Group as part of its ongoing expansion of the flagship store initiative, which aims to provide hotel groups with enhanced brand visibility and global marketing opportunities. The partnership was announced...
The platform also features an open architecture designed to integrate with partners across sectors such as banking, retail, hospitality, and lifestyle, allowing Thai Airways to strengthen the value proposition of Royal Orchid Plus.
