Aitana Burgos appointed as PH country head at LEAP Commerce

Manila, Philippines – Aitana Moira Burgos, formerly of Intrepid Group Asia, has been appointed as the new country head in the Philippines at LEAP Commerce, a subsidiary of Asia-Pacific retail and e-commerce network Luxasia. She was previously the head of merchandising at Intrepid Group Asia, where according to her LinkedIn,...

Singaporean consumers don’t want to be treated as a ‘Millennial’ or ‘Gen Z’

Singapore – A recent interesting research from creative and design platform Adobe shows that Singaporean consumers who come from the Millennial and Gen Z cohort don’t want to be treated as such–but simply for ‘who they are’. The said report has identified that majority, or 88%, of these groups of consumers...

Mastercard, Grab launch new regional programme to scale small business growth

Singapore – Global financial services company Mastercard and superapp Grab have joined hands to launch the 'Small Business, Big Dreams' regional programme to digitally upskill gig economy workers and small businesses in Indonesia, the Philippines, and Vietnam. This collaboration is part of Strive Community, a global philanthropic initiative developed by...

Trip.com’s new social campaign celebrates travel in a snap

Singapore – Travel service provider Trip.com has launched a new interactive social campaign called ‘Just Like That’, which leverages the latest traveller preferences and insights to make it easier than ever for consumers to meet loved ones abroad and explore the world again as borders reopen and restrictions ease. With...

PropertyGuru forays into home services with acquisition of SG-based Sendhelper

Singapore – SEA-focused proptech PropertyGuru has announced that it has acquired Sendhelper, a Singapore home services technology company. With this acquisition, PropertyGuru enters the home services industry with an aim to provide easy and reliable access to home management and maintenance services. The acquisition is in line with the group’s...

Meralco taps Talend to enhance customer experience

Singapore – Philippine electric company Meralco has tapped system software company Talend as part of the company’s customer-centric digital transformation. Meralco will leverage Talend’s Data Fabric in order to deliver healthy data and enable advanced analytics through its new data platform. The electric company’s data-driven strategy plans to improve its...

PH crypto exchange PDAX unveils new tagline, ‘Choose PDAX!’

Manila, Philippines – The Philippine Digital Asset Exchange (PDAX) has unveiled its new brand communications today – a straightforward ‘Choose PDAX!’. PDAX was the first virtual currency exchange operator licensed by the Bangko Sentral ng Pilipinas (BSP) back in 2018. The platform enables Filipino consumers to easily buy, sell, and...

China-based e-commerce partner Baozun expands in SEA, unveils Singapore HQ

Singapore – Baozun Inc., an e-commerce service partner that helps brands execute their e-commerce strategies in China, has announced its new regional headquarters in Singapore, as it seeks to drive e-commerce innovation and bring a competitive advantage to brands in SEA. Following its expansion into Hong Kong and Taiwan in...

How the Shopee PH endorser flak unfolded–as told by social data

The recent brand ambassador announcement by Shopee Philippines has caused a wide range of reactions amongst Filipinos online, with the majority turning against Shopee for tapping local celebrity Toni Gonzaga who is known for her controversial support of now-president Ferdinand ‘Bongbong’ Marcos Jr. As of this writing, Shopee has defended...

GrabFood PH’s mini series aims to authenticate hype around indie restos

Manila, Philippines – Earlier this year, GrabFood in the Philippines launched a discoverability feature ‘Indie Eats’ which aims to tag small to medium restaurants in the platform that are proven of quality and good taste. The platform is moving further with its goal to help merchants and consumers benefit best...