Category: Platforms
Through the partnership, by introducing the concepts of gamification and instant gratification into every day personal banking experiences the Perx Loyalty Engagement Platform and Jenius aim to transform and uplift the quintessential thought relationship a consumer has with his or her lifestyle banking...
Manila, Philippines – Many Filipinos now find themselves gravitated towards their respective online communities than engaging with traditional and real-life communities–highlighting how social media algorithms hold immense power in shaping communities. This is according to the latest Filipino-centric...
ZALORA’s new customer service AI-powered chatbot is the result of a partnership between ZALORA’s technology team and Forethought, a provider of customer-first AI experiences.
In parallel, OpenX is enhancing TV by OpenX in the US to deliver future-proofed and differentiated data-driven curation to high-quality biddable CTV.
Moreover, ‘Mega Fan’ subscribers will also get access to the Crunchyroll Game Vault which provides unlimited access to a constantly growing library of premium mobile games specifically for fans of anime and anime-inspired entertainment.
Integral Ad Science, a global media measurement and optimization platform, has announced that it has expanded its reporting and insights to Amazon. Through a server-to-server (S2S) interaction on Amazon’s DSP, advertisers now have access to measurement coverage for campaigns across Amazon custom audiences...
SOOP, a new live streaming platform, will launch its global beta on June 5, 2024, featuring intuitive features and exclusive original content through partnerships with top esports personalities like Faker and other gaming streamers and game publishers.
Bank Muamalat uses platform technology to achieve their aim of creating an outstanding customer-centric experience. With the Backbase Engagement Banking Platform acting as the main platform, Bank Muamalat can design distinctive and personalised customer journeys that are secure, consistent, scalable,...
Through this initiative from Amperity, brands can seamlessly share live data sets between a CDP and a lakehouse without maintaining ETLs or copying data.
From a marketing perspective, VR provides a unique platform for immersive brand storytelling. Advertisers can transport users into different worlds and narratives, allowing them to engage with brands on a personal level. Interactive storytelling captures attention and creates a lasting impression on...
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