Category: Marketing
Singapore – Databricks has appointed Jeremy Cooper as vice president of marketing for Asia Pacific and Japan (APJ), strengthening its regional leadership as it continues to scale its data analytics and AI business across the region. Based in Australia, Cooper will oversee marketing strategy and execution...
The campaign, which carries the tagline “Great Insurance, Obviously”, centres on the idea of a safety mat as a visual metaphor for protection, reflecting the role insurance plays in cushioning unexpected events.
In Southeast Asia, financial compliance is no longer confined to the back office. With agents and “finfluencers” now shaping public perception on social media, banks, insurers and loan providers must balance engagement with ethical oversight—or risk losing consumer trust. Social media has become the...
Singapore – South Korean healthcare company Kwangdong Pharmaceutical has entered the Singapore market with the launch of its popular Vita500 vitamin range at local health and beauty retail stores. The move marks the company’s latest expansion outside South Korea. Best known for its supplements and functional...
Singapore – Digital travel platform Agoda and the World Wide Fund for Nature (WWF) have launched the fifth edition of Eco Deals, marking five years of partnership and conservation efforts that support wildlife protection and the preservation of critical habitats across Asia. The 2026 programme continues...
Singapore – Nestlé has kicked off the first full season of KitKat as the Official Chocolate Partner of Formula 1, marking a major global activation for the brand during the 2026 racing calendar. KitKat will feature across 12 Formula 1 races in Nestlé’s key markets, beginning with the Formula 1 Qatar...
The reappointment follows nearly a decade of collaboration, during which Grey has worked on Coway’s brand positioning and communications strategy.
While the project itself is a creative work, Philippine Airlines was also careful not to let jokes take over the safety video, as clarity is more paramount to passengers than pure entertainment.
Manila, Philippines — Google has appointed Nikki Del Gallego as the new country lead for YouTube Philippines. In her view, the role is a platform to empower businesses, creators, and the nation—ensuring that the Philippines does not just participate in the AI revolution, but plays a leading role in it....
Singapore – Monks, the digital-first, data-driven agency brand of S4Capital plc, has appointed Mihir Dhairyawan as its executive creative director for Southeast Asia, effective immediately. In his new role, Dhairyawan will lead the creative vision for Monks in the region, working closely with Munas Van...
