Category: Marketing
Mumbai, India – Wondrlab Network has appointed Ishaan Balvani as its new creative lead – digital, the company announced on January 29, 2026. In his role, Balvani will lead digital-first creative initiatives across the network, focusing on culture-led storytelling, brand relevance, and integrated digital...
Hong Kong – Starbucks Hong Kong has opened its latest concept store at the Hong Kong Palace Museum (HKPM) in the West Kowloon Cultural District, showcasing modern Chinese artistry, local art installations, and a range of exclusive beverages. Designed as a tranquil retreat from the bustling city, the...
Vietnam – Nature Foods, a Vietnam-based manufacturer of dried and powdered foods, has unveiled a new campaign aimed at preserving traditional Tet meal rituals, helping families maintain their time-honoured gatherings despite increasingly busy lifestyles. The Tết meal, or mâm cỗ Tết, is the traditional...
Singapore – Malaysia Airlines Berhad and Singapore Airlines have formally confirmed their strategic joint business partnership, following regulatory approvals from the Civil Aviation Authority of Malaysia in January 2026 and the Competition and Consumer Commission of Singapore in July 2025. The green...
The series forms part of OCBC’s #SamaSamaBangkit campaign, a motivational platform centred on community empowerment and collective progress.
Singapore – ASUS Republic of Gamers (ROG) has entered into a global esports partnership with DRX, under which ROG will serve as the organisation’s official gaming hardware partner for the next two years. As part of the collaboration, ROG and DRX will also work on global content initiatives, behind-the-scenes...
Australia – Cloud-based VFX house Atmos Studios has delivered its most ambitious work to date with The System, a striking new campaign for personal injury law firm Arnold Thomas & Becker Lawyers that transforms an intimidating legal process into a cinematic, sci-fi experience. Created by Andy Flemming...
The campaign transforms parts of KLIA Terminal 1 into what organisers describe as a “Mini Airport within an Airport”, featuring LEGO-built representations of iconic Malaysian landmarks.
Mumbai, India — Tanishq has launched a large-scale out-of-home (OOH) campaign across five Indian cities to promote its ‘Radiance in Rhythm’ Natural Diamond collection. Executed by Laqshya Media Group, the campaign was rolled out in Delhi NCR, Mumbai, Jaipur, Ludhiana, and Ahmedabad. The initiative...
Manila, Philippines — Classic Filipino chocolate brand Serg’s Chocolates announced its return after its temporary halt since 2019. According to the brand’s social media announcement, they aim to ‘start small’ and will fully share their plan and progress publicly during the first quarter of the year....
