Hotwire names Melissa Cullen as new managing director for communications in APAC

Sydney, Australia – Hotwire, the global technology communications and marketing consultancy, announced the appointment of Melissa Cullen to the new role of managing director of communications for the Asia-Pacific region.  In her new position, Cullen will be responsible for Hotwire’s business in Australia and will expand its reputation and relationship...

Wunderman Thompson appoints Audrey Kuah as new APAC CEO

Singapore – Wunderman Thompson, a WPP agency, announced the appointment of Audrey Kuah as its new chief executive officer of Asia-Pacific.  In her new role, Kuah will oversee the creative and strategic growth of the business across the APAC region. She will be based in Singapore and will report to...

Katrina Gonzalez joins Coins.ph as global marketing director 

Philippines – Katrina Gonzalez has announced that she has been appointed by digital finance service Coins.ph as its new global marketing director. In an exclusive interview with MARKETECH APAC, Gonzalez said that for her new role, she would be generating awareness for Coins.ph on its operations and future expansions to...

Meltwater accelerates AI-driven growth in APAC with key strategic hires

Singapore – Social and media intelligence firm Meltwater has recently appointed two senior hires to spearhead its customer journey and business functions, as well as to bolster their footprint in the APAC region.The new appointments are Huixian Yang as customer experience director, and Jeff Piniros as sales development director. These...

Jollibee Foods Corporation appoints dentsu Philippines as integrated media agency of record

Philippines – Dentsu Philippines has been selected as the integrated media agency of record for Jollibee Foods Corporation (JFC) to grow the company’s brand awareness and market share. Jollibee Foods Corporation is the parent company of the Filipino fast-food restaurant chain, Jollibee. The company was founded in 1975 and has...

Lion & Lion announces new clients wins in SEA, expands agency team

Malaysia – Southeast Asian network Lion & Lion has announced five new major wins on a domestic and regional scale across its hubs in SEA, coinciding with the agency's celebration of expanding their team and renewing a long-standing global client partnership. Recently having secured five domestic and regional account wins...

Bossjob’s latest campaign to attract new users, enhance employer retention with cash pool

Singapore – Online recruitment platform Bossjob has initiated the ‘Boss Big Bonus’ campaign worldwide as a move to attract new users and enhance employer retention by introducing a $500,000 cash reward.  The campaign period will run from August 1 to October 31, 2023 and participants can share the cash reward...

Ant Group to launch Alipay+ launch across Thailand’s Central Retail Corporation’s stores

Bangkok, Thailand – Ant Group has announced that it has teamed up with Thailand retail company Central Retail Corporation (CRC) to launch the payment solution Alipay+ across CRC’s over 3000 stores in the country.  Some of the stores being supported include Central Retail, including Central and Robinson Department Stores, Supersports,...

Jollibee Foods Corporation to bring Tiong Bahru Bakery, Common Man Coffee Roasters to the Philippines

Manila, Philippines – The Jollibee Foods Corporation (JFC) has announced that it is bringing Tiong Bahru Bakery and Common Man Coffee Roasters, two Singaporean food franchise establishments, to the Philippines via a joint venture with Food Collective, Pte. Ltd. (FCPL). Under the joint venture, JFC will own 60% of the...

Bondee appoints Lionel Sim as head of commercial 

Singapore – Following a slew of recent senior appointments, Bondee has just announced the appointment of Lionel Sim as head of commercial. In this role, Sim will be managing all corporate partnerships and commercial initiatives, backing Bondee's efforts to further drive engagement with users and brands across the region. With...