Category: Marketing
The partnership between AirAsia Academy and Carsome aims to develop in-demand marketable tech skills for underprivileged women through #RatuTech.
David Soo will be tasked to enhance the agency’s network partnership in Malaysia, drive integration across PHD capabilities.
Uber has launched its newest index which details some of the most common lost-and-found items in Hong Kong.
The renewed mandate will see Mindshare China provide media planning and buying services for the beverages business.
The party ban of Airbnb also includes disruptive parties and events that will continue to be prohibited.
Lalamove in the Philippines, alongside its numerous Panalomove Partners, launched the 'Partner Juan Fun Day', a project to recognize its hardworking drivers in Manila, Pampanga, and Cebu.
Rafidah Aziz resigns from her chairman role at AirAsia X by 1 July.
Kantar study finds video advertising in native environments outperforms social media for improving brand favourability and consideration, native video ads boost brand awareness by 26% as part of larger media mixes.
The Philippines' fully integrated telco company, PLDT, and its mobile unit Smart Communications continues to advocate gender equality in the workplace via its campaigns, initiatives, and partnerships.
The same research found that the worst offenders for returns in the APAC region were consumers in India with 44%.
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