Category: Marketing
Jakarta, Indonesia — Unilever Indonesia’s oral care brand Pepsodent has introduced its first premium whitening toothpaste, ‘Pepsodent Ultra White’, as part of a new campaign unveiled at Jakarta Fashion Week (JFW). The launch marks the brand’s move into the beauty and fashion categories, traditionally...
The Alliance members, which already provide 5G connectivity and roaming services to more than 350 million customers in the region, said WanderJoy addresses these issues through a unified platform offering privileges across entertainment, dining, and travel, including premium airport experiences.
Said event is the last conference of MARKETECH APAC’s What’s NEXT in Marketing series this year, which began in Singapore, then in the Philippines, Hong Kong, and Indonesia.
China – Independent creative studio Heckler has opened a new office in Shanghai, reuniting industry veterans Lily Li, Barry Greaves, and Steven Marolho to lead the studio as part of the company’s growing creative network across Asia. Founded in Sydney in 2010, Heckler has established itself as one of...
As advertisers increasingly seek measurable results, Moving Walls said it expects growth to accelerate further through integration with the broader US$700$ connected media ecosystem spanning digital, social, and connected TV.
Dinichert will focus on driving growth and enhancing commercial excellence while maintaining a strong focus on client success.
It is not a rare occurrence that the Indonesian food and beverages sector is growing rapidly, with +7.5% year-over-year growth. Relatively, the industry has also grown to rely more on digital search for recipes, food trends, and even operational hacks. Hence, this became a double-edged sword: as the...
The 12-week campaign sits within Maybank’s ‘Served Your Way’ brand platform and will see buses operating across the island, including the heartlands, key commercial districts and the Causeway.
Singapore – CHAGEE Singapore has opened ‘CHAGEE Pagoda House’, its first-ever tea-and-retail concept store, blending modern design with the spirit of Chinatown’s traditional teahouses. Located along Pagoda Street in the heart of historic Chinatown, the new concept store reinterprets the essence of old...
In the dynamic world of creative networks, balancing innovation with operational excellence is both an art and a science. Few leaders understand this better than Anne Mutia Ridwan, chief operating officer of Future Creative Network (FCN), who has been instrumental in shaping how the group harmonises...
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