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Category: Global

VIOOH partners with Atmosphere TV to expand programmatic access to place-based streaming inventory
VIOOH partners with Atmosphere TV to expand programmatic access to place-based streaming inventory
Posted on January 16, 2026
by Teddy Cambosa
Announced on 15 January 2026, the partnership enables advertisers using VIOOH’s digital out-of-home (DOOH) supply-side platform to access Atmosphere TV’s network of more than 60,000 venues, which collectively generate over one billion monthly impressions.
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DISNEY ASAD AYAZ
Disney appoints Asad Ayaz to lead new enterprise marketing, brand organisation
Posted on January 16, 2026
by Sharona Nicole Semilla
California, United States – The Walt Disney Company has established a new enterprise marketing and brand organisation to more closely align its marketing teams across businesses and strengthen how the company connects with consumers globally.  As part of the move, Asad Ayaz has been named chief...
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Grok AI enforces new measures on image creation following backlash
Grok AI enforces new measures on image creation following backlash
Posted on January 15, 2026
by Teddy Cambosa
Additionally, image creation and the ability to edit images via the Grok account on the X platform will be now limited to paid subscribers. 
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NETFLIX x NATIVEX
Nativex teams up with Netflix to expand premium streaming reach for advertisers
Posted on January 15, 2026
by Sharona Nicole Semilla
Singapore —  Nativex has announced a strategic partnership with Netflix that will give advertisers access to the streaming giant’s rapidly growing ad-supported service, enabling brands to reach highly engaged audiences through premium, high-attention inventory. Under the partnership, Nativex will...
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M&M’S, Marvel unite in new global campaign rolling out across 65 markets
M&M’S, Marvel unite in new global campaign rolling out across 65 markets
Posted on January 15, 2026
by Teddy Cambosa
According to the companies, the campaign builds on their existing partnership and brings together Marvel’s storytelling with the M&M’S brand, under the theme “It’s More Fun Together.”
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Eagle Eye
Eagle Eye unveils ‘Personalized Promotions’ to boost retail offer conversion
Posted on January 14, 2026
by Sharona Nicole Semilla
Singapore — Eagle Eye, a SaaS and AI technology company specialising in loyalty, personalised promotions and omnichannel marketing, has launched ‘Personalized Promotions’, a new AI-powered solution designed to help retailers deliver one-to-one offers to millions of shoppers in real time. The solution...
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Human8 APAC UK appointments
Human8 sharpens its APAC, UK leadership to build a faster, more human agency
Posted on January 14, 2026
by Sharona Nicole Semilla
Singapore — Global marketing insight consultancy Human8 has announced a series of leadership appointments across APAC and the UK, reinforcing its ambition to build a more agile, culturally attuned agency model for a rapidly changing world. The appointments underscore a strategic shift towards speed,...
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alison wagonfeld nvidia cmo
Ex-Google executive Alison Wagonfeld named Nvidia’s first-ever CMO
Posted on January 13, 2026
by Aliza Carmona
USA – Nvidia, the AI chipmaker and processor designer, has appointed Alison Wagonfeld as its first-ever chief marketing officer (CMO), as the company positions itself for its next phase of growth. Wagonfeld was most recently at Google, where she held a dual role as VP of Marketing and CMO of Google Cloud....
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capel group launch 2026
Capel Group launches global collective of independent, founder-led marketing agencies
Posted on January 13, 2026
by Aliza Carmona
Hong Kong – Capel Group has officially launched, creating a global network of independent marketing, communications, and design agencies. The collective brings together agencies across the UK, Middle East, Asia, and Australia under a financially aligned model, aiming to combine entrepreneurial expertise...
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Bridgerton Season of Love
Bridgerton waltzes into 2026 with a ‘Season of Love’ built on brands, balls, and fandom
Posted on January 12, 2026
by Sharona Nicole Semilla
California, United States — Netflix is turning romance into a full-scale brand experience as Bridgerton returns with its 2026 Season of Love, combining global fan activations, experiential partnerships and consumer collaborations ahead of the series’ fourth season. Running in the lead-up to the premiere...
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