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Category: Global

Meet Kami, the world’s first virtual influencer with Down syndrome
Meet Kami, the world’s first virtual influencer with Down syndrome
Posted on May 19, 2022
by Teddy Cambosa
The Kami virtual influencer will be active on her Instagram account to give people a peek into her daily life, her likes, her quirks, her friends, and her interests.
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Shuttlerock appoints Kirsty Traill as global chief customer officer
Shuttlerock appoints Kirsty Traill as global chief customer officer 
Posted on May 18, 2022
by Teddy Cambosa
In her new role, Kristy Traill will continue to be based in the United States, working with Shuttlerock’s global teams.
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Expert Up Close: Steve Tzikakis, Global CEO of Sitecore
Expert Up Close: Steve Tzikakis, Global CEO of Sitecore
Posted on May 17, 2022
by MARKETECH APAC
We recently sat down with Steve Tzikakis, the global CEO of Sitecore, who shared with us his journey and strategies as a tech and growth leader.
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MARKETING McDonald’s officially exits Russia after 30 years
McDonald’s officially exits Russia after 30 years
Posted on May 17, 2022
by Teddy Cambosa
The exit of McDonald's in Russia comes after the company's entry in the market in 1990.
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Zoho announces unified platform ‘Zoho Marketing Plus’
Zoho announces unified platform ‘Zoho Marketing Plus’
Posted on May 16, 2022
by Teddy Cambosa
Zoho Marketing Plus includes a vast array of integrated capabilities aimed at helping digital marketers achieve greater results.
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Hivestack
Hivestack launches metaverse-oriented research division
Posted on May 12, 2022
by MARKETECH APAC
The findings of the report showed that the majority of the ad spend went to advertising on Amazon and Walmart’s digital assets.
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IAS-and-TikTok
IAS expands tie-up with TikTok to add media solutions for brands
Posted on May 11, 2022
by Kathleen Murata
The new offering will allow brands and agencies globally to monitor the quality of their media buys on TikTok’s platform.
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WPP-and-Epic-Games
WPP ties with Epic Games to scale metaverse capabilities
Posted on May 6, 2022
by Kathleen Murata
The partnership will help WPP agencies deliver a new era of digital experiences for brands in the metaverse.
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BIG TECH
Big Tech to snare 10% of global ad spend by 2030
Posted on May 6, 2022
by MARKETECH APAC
Globally recognized tech platforms are on course to account for 10.0% of all worldwide ad investment by 2030.
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PH-based Yellow Cab Pizza opens new branch in Texas
PH-based Yellow Cab Pizza opens new branch in Texas
Posted on May 6, 2022
by Teddy Cambosa
This marks Yellow Cab Pizza’s newest venture into the United States, as well as its tenth chain opening during the global pandemic.
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