APAC

CXM platform Alida to bolster APJ presence, expands team in the region

Shaina Teope | Dec 8, 2020-47

Global CXM platform Alida has unveiled a new batch of appointments in its APJ team in line with its goal to further growth in the region.

Spikes Asia reveals full list of juries

Shaina Teope | Dec 7, 2020-47

Spikes Asia Awards, one of the most prestigious recognition authorities in creative communications, has unveiled its list of 86 jurors hailing from across APAC.

Visa invites PH, other APAC start-ups to join new accelerator program

Teddy Cambosa | Dec 4, 2020-47

The Visa Accelerator Program invites invites PH and APAC start-ups in accelerating their next business move globally.

Verizon Media jumps into cookie-less tracking, launches privacy-centric identity solution

Shaina Teope | Dec 3, 2020-47

Global adtech Verizon Media's new identity solution helps advertisers measure and manage ads without the use of third-party cookies.

Study shows Gen Zs in APAC are itching to travel with friends amid new normal

Shaina Teope | Dec 3, 2020-47

A new survey by travel and booking platform Klook revealed that Gen Zs are raring to resume travel to be able to socially reconnect.

November’s Top 5: Stories that hooked you for the month

Shaina Teope | Nov 29, 2020-47

Which stories of the month got into readers' radar the most? Take a look.

Ad platforms AdColony, Anzu.io bring blended in-game ads across APAC

Teddy Cambosa | Nov 26, 2020-47

Ad platforms AdColony and Anzu.io are hoining forces in an exclusive partnership to bring in-game advertising solutions across the APAC region.

OMG’s sport & entertainment practice launches in APAC

Shaina Teope | Nov 18, 2020-47

Fuse in APAC will build on its established network in the UK and across EMEA, where work has been delivered for international brands such as PepsiCo, Nissan, and HSBC.

Dentsu’s Gyro APAC promotes regional head of strategy to managing director

Shaina Teope | Nov 17, 2020-47

The appointment of Rhys Taylor comes as the agency recently joins Dentsu's Merkle B2B group.

MARKETECH APAC’s Top Five Stories For October

Shaina Teope | Nov 1, 2020-47

Take a look at the top stories for the month of October.